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The DTCetc Face-Off Apparel Updated July 2026

Honeylove vs SKIMS

Honeylove and SKIMS are both popular shapewear brands that cater to women of all shapes and sizes. However, there are some key differences between the two. Honeylove stands out with its commitment to quality and sustainability. Their products are designed by an in-house team and rigorously tested on real women to ensure the highest quality and performance. The brand also has a focus on reducing packaging waste and creating garments that are made to last. This makes Honeylove a go-to choice for those seeking confidence-boosting garments that are both stylish and functional. On the other hand, SKIMS, founded by Kim Kardashian, celebrates the female figure and stocks a full and inclusive size range. The brand offers everyday shapewear that smooths, enhances, lifts, and tones, as well as cozy loungewear and intimates. SKIMS is particularly popular among customers who identify as Glamazons - tall, curvy, and confident individuals who value inclusivity and diversity. SKIMS aligns with these values by offering a full range of sizes and celebrating women of all shapes and sizes. Both brands have their own unique offerings and cater to different customer preferences. Whether you prioritize sustainability and quality or inclusivity and comfort, there is a shapewear brand out there for you.

DTCetc score

Honeylove67/100
SKIMS80/100

Customer rating

Honeylove4.34★
SKIMS4.71★

Pricing tier

Honeylove$$$$
SKIMS$$$$
The verdict

Which should you pick?

Honeylove
★★★★¼ 4.34
67/100

Best forComfortable, empowering, sustainable

Visit Honeylove →
SKIMS
★★★★½ 4.71
80/100

Best forWomen, Inclusive, Stylish

★ Quality 100/100 Visit SKIMS →

The bottom lineSKIMS edges ahead with a higher editorial score (80 vs. 67), superior customer ratings (4.71 vs. 4.34 stars), and better-reviewed quality and durability. Honeylove offers a more body-positive positioning and slightly more flexible return conditions (trying on over underwear is acceptable). Both are similarly priced and offer 30-day returns, but SKIMS customers report fewer fit issues despite occasional sizing inconsistency, while Honeylove shapewear specifically draws complaints about gaps and poor fit.

Key differences at a glance

  • SKIMS scores 80/100 editorially vs. Honeylove's 67/100, with SKIMS rated 100/100 on quality vs. Honeylove's 60/100.
  • SKIMS customers rate the brand 4.71/5 stars; Honeylove customers rate it 4.34/5 stars.
  • Honeylove accepts returns of items tried on over underwear; SKIMS requires items to be unworn, unwashed, and in new condition.
  • SKIMS offers free returns via Rewards membership (store credit waives the $6 shipping fee); Honeylove offers free returns with no membership required.
  • SKIMS underwear stretches to twice its size for fit flexibility; Honeylove does not advertise this feature.
  • Honeylove positions as body-positive and founder-driven; SKIMS positions as solutions-oriented and technically constructed.
  • Honeylove shapewear is criticized for gaps and fit issues; SKIMS is criticized for sizing inconsistency but praised for flattering, slimming fit.

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From published customer reviews

What customers actually say

I absolutely love my new bras from Honeylove! I've worn underwire bras for soooo long I didn't know there were bras that were not underwire and would hold me up and feel so comfortable.

Honeylove verified buyer · via Okendo
4.34 store rating · via Okendo

Honeylove bras are highly praised for comfort and support without underwire, though shapewear fit issues and removable pad design frustrate some customers.

Customers love
  • Comfortable, soft underwire-free bras with strong support
  • Great for post-surgery/cancer survivors seeking gentle support
  • No slipping straps, flattering fit, easy to put on/take off
Watch out for
  • Shapewear gaps and poor fit regardless of sizing
  • Removable pads twist and are difficult to adjust
  • High price point not always justified by quality/durability
  • Some fit issues (rubbing armpits, side bars uncomfortable)

The quality is amazing. And the fit looks so nice. Normally i'm an S but I bought an M and fits perfect, I would size up.

SKIMS verified buyer · via Okendo
4.71 store rating · via Okendo

SKIMS delivers high-quality, comfortable basics with flattering fits that earn strong customer loyalty, though sizing can be inconsistent across styles.

Customers love
  • Exceptional comfort and softness across underwear, bras, and basics
  • Flattering, slimming fit that looks like advertised images
  • High-quality materials that hold color and durability through washing
Watch out for
  • Sizing inconsistency—some need to size up, others size down; bra band/cup sizing unpredictable
  • Elastic can be too stretchy, resulting in oversized fit for some customers

Summarized from each brand's own published customer reviews. We never republish full reviews — read them all at the source.

At a Glance

Comparison Between
Honeylove
Honeylove
SKIMS
SKIMS
Category Apparel Apparel
Speciality Underwear Clothing, Underwear
DTCetc Score 67/100 80/100
Customer rating 4.34 4.71
Free shipping Free over $100 Free over $75
Return window 30 days 30 days
Stereotype Body-positive Glamazon
Pricing Rating
$$$$$ This brand is moderately priced
$$$$$ This brand is moderately priced
Sustainability Score
70/100
This brand scores good in sustainability
90/100
This brand scores excellent in sustainability
Quality Score
60/100
This brand scores good for product quality
100/100
This brand scores excellent for product quality

Who shops at Honeylove Vs. SKIMS

Who shops at Honeylove

For people seeking shapewear that provides confidence and comfort.

More about Honeylove →

Who shops at SKIMS

For people seeking solutions-oriented underwear, loungewear, and shapewear for every body type.

More about SKIMS →

Honeylove Vs. SKIMS The Pros

Honeylove's Pros

  • 30-day return window for exchanges or refunds
  • Accepts returns of unworn items tried on over underwear
  • Offers HoneyClub membership with 20% store credit and early sale access
  • Can exchange for new sizes or colors of the same style online
More about Honeylove →

SKIMS's Pros

  • Underwear stretches to twice its size
  • Technically constructed shapewear
  • Free returns available through SKIMS Rewards app membership
  • Store credit option waives the $6.00 return shipping fee
  • 30-day return window for most items
More about SKIMS →

Honeylove's shipping policy Vs. SKIMS's Shipping Policy

Honeylove's shipping policy

Honeylove offers various shipping options for both domestic and international orders. For domestic orders, the Basic Shipping method takes about 5-9 business days to arrive, while expedited options like 2-day and Overnight are available at checkout for faster delivery. Orders placed before 11 am PT Monday-Friday ship out the same day, while orders placed after 11 am PT Friday - Sunday will ship out on the next business day. Domestic orders over $100 qualify for free shipping, including shipments to Hawaii, Alaska, and armed forces addresses. For international orders, DHL delivery takes approximately 4-10 business days, and shipping costs are calculated daily in the checkout process. Honeylove absorbs about 20% of the cost, and the cost shown includes all local duties and taxes. Note that there is a basic shipping charge of $4.99 for domestic orders below $100.

More about Honeylove →

SKIMS's shipping policy

For domestic orders in the U.S., Skims offers three shipping options: UPS Economy for $8, or free on orders over $75 (3-8 business days), UPS Ground for $8, or free on orders over $75 (2-5 business days), and UPS 2nd Day Air for $20 (2 business days). All orders over $75 have free shipping. Processing time for orders is 1-2 business days.For international orders, Skims offers Standard or Express options, and shipping can take 4-21 days. Exact shipping options and costs will be available at checkout.

More about SKIMS →

Honeylove's return policy vs SKIMS's Return Policy

Honeylove's return policy

You may return Sculptwear within 30 days for an exchange or refund to your original form of payment. Returns must be unworn (trying on over underwear is acceptable), in original packaging with tags attached, and free of damages and scents.

More about Honeylove →

SKIMS's return policy

Returns are accepted within 30 days of order placement for store credit or refund. Items must be new, unworn, unwashed, and in original condition with tags attached. Domestic returns have a $6.00 shipping fee, waived if selecting store credit. Products marked Final Sale cannot be returned.

More about SKIMS →
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