No middlemen. No inventory. No markups. Zero Fancy, Brandless is a new kind of brand—one that builds products for you, cuts out the middlemen, and passes along the savings. And these aren’t just a few good products, they’re 115 carefully curated items: snacks, beauty essentials, cleaning supplies, pantry staples. You name it!
Huel is a nutritionally complete food, so all you need to sustain yourself is Huel and water. It is made with easily obtained ingredients in the U.K. It is a ready-to-drink meal alternative designed to be a wholesome, convenient way of eating for anyone looking to improve their health and fitness regime.
Acid League is a science-driven brand reinventing vinegar and offering living vinegars, vinaigrettes, hot sauces, and condiments. Their focus on flavor and gut health appeals to those who value experimentation in the culinary world.
Amass is a modern-day botanics brand that offers clean botanics for social and self-care rituals. From botanical spirits to personal care products, Amass uses natural, non-GMO botanical ingredients that are carefully selected for a cleaner cocktail or sensory ritual.
Banza's chickpea-based comfort foods are a game-changer for health-conscious and eco-friendly customers. Their pasta, pizza, mac 'n' cheese, and rice are all delicious and nutrient-dense, making for guilt-free indulgence.
Batch Organics delivers convenient and nutritious foods without any added BS. Their use of cryogenic freezing locks in the taste, vitamins, and minerals of their produce, ensuring customers get the same freshness and nutrition as if they picked it themselves. Frozen is the new fresh with Batch Organics.
Beekeeper's Naturals is a sustainable brand founded in 2016 by Carly Stein that offers natural and clean remedies featuring bee-centric ingredients sourced from apiaries across the US, Canada, and Brazil. Their mission is to create healthy and natural alternatives to over-the-counter products, and they also donate to bee research.
Begin Health offers prebiotic supplements that promote gut health and support the development of the immune system, digestion, and mental health in toddlers and kids. Made by health experts, their unique blend of HMOs and fiber from chicory root inulin ensures the best start in life for your little ones.
BelliWelli offers delicious and guilt-free snacking options for those with gut troubles. Crafted by a chef who understands the importance of quality ingredients, their treats are perfect for those who value transparency in food labeling.
Black Rifle Coffee Company is a Veteran owned, premium roast coffee company. Our blend of coffee beans is rooted in the heart of the American soldier and the culture that it symbolizes—hard work, honor, bravery, family, and freedom.
Bonbuz offers a unique and inspiring drinking experience that's free of alcohol. Its stress-free heart flutter brings back carefree days before adult-xiety took over. Perfect for health-conscious individuals looking for a non-alcoholic alternative.
Brainiac Foods is a B Corporation that provides organic, nutritional foods and snacks to support brain health and development. Founded in 2019 by Jonathan Wolfson and Mark Brooks, Brainiac Foods is committed to sustainable sourcing and manufacturing processes and offers products free of GMOs, gluten, and artificial flavors. Pediatricians approve their BrainPack® blend of Omega-3s, DHA, EPA, ALA, and choline.
Brightland offers authentic, high-quality olive oils and vinegars sourced from sustainable, family-run farms. Their fruit-forward flavors promote better health, while their focus on everyday elegance appeals to those who savor simple moments.
Broya's organic and grass-fed bone broth is simmered for over 24 hours to extract maximum nutrients and minerals, making it a perfect addition to any diet. With a commitment to quality and sustainability, Broya is quickly becoming a favorite among health-conscious consumers.
With Bulletproof, you can be more Bulletproof. Whether it's your health or your life, the coaches and experts at Bulletproof have advice for making improvements. Immerse yourself in knowledge with the content and resources available here - from books and diet plans to workouts and recipes that are sure to improve your performance, including productivity hacks, nutrition hacks, mindset training courses and other advice.
Catalina Crunch is a NYC-based brand offering delicious and nutritious plant-based breakfast cereals, cookies, and crunch mixes. Packed with protein, fiber, and iron, their products come in 8 cereal, 4 cookie, and 4 crunch mix flavors. Buy one-time or subscribe to save 20%, and refer a friend to get $10. Free shipping in the US!
Cha Cha Matcha sources the finest ceremonial-grade matcha from Japan. Packed with antioxidants, L-theanine, and metabolism support, this brand delivers a smooth buzz and clear-headed energy. Perfect for health-conscious individuals looking for a natural alternative to coffee or energy drinks.
Coconut Cult's naturally effervescent yogurts are a must-try for health enthusiasts. Packed with live cultures and organic ingredients, their tangy and bubbly taste can support better digestion and boosted immunity.
Crafty Ramen offers a new take on traditional Japanese ramen with their locally sourced ingredients and unique flavors. Their easy-to-prepare ramen kits are perfect for busy professionals and families alike, all made with a commitment to quality and innovation.
Indulge in handcrafted, fresh doughnuts made with real ingredients from Crosstown Doughnuts. Their unique sourdough base delivers honest flavor, while their commitment to sustainability adds a guilt-free touch.
Diaspora Co. is a spice brand committed to transparency, equity, and sustainability. Their high-quality spices tell stories of culture and heritage while supporting fair pricing and direct partnerships with farms.
Discover Droplet, the health and wellness brand that offers flavorful functional beverages made with adaptogens. Their thoughtfully blended ingredients promote balance, clarity, and focus, inspiring women to live their healthiest lives.
Eat Your Coffee: Naturally-caffeinated snacks made with ethically-sourced ingredients. Direct-trade coffee beans and real foods provide a delicious and energizing snack. Supporting farming communities and paying fair wages to farmers. Stay energized and fueled throughout the day.
Eclipse offers delicious, sustainable, and humane alternative protein products that are free from artificial preservatives and flavors. Their mission is to provide a better food system for everyone, making them the perfect choice for environmentally conscious consumers.
Exo Protein is an American company founded in 2013 by Gabi Lewis and Greg Sewitz to create sustainable, nutritious cricket-based protein powders, cookies, and protein bars. Their products have been met with success since their successful Kickstarter campaign in 2016 and have been covered by major publications.
Feastables is a guilt-free snack brand that uses only organic ingredients and avoids artificial flavors. Their sweet and savory options satisfy any craving, with a focus on quality and transparency in food choices.
Fellow Creatures' vegan chocolate is a delicious and creamy treat that's perfect for conscious chocolate lovers. With a focus on kindness and inclusivity, their guilt-free indulgence aligns with your values.
Indulge in Firebelly Tea's complex and flavorful blends, made with 100% real ingredients sourced from around the world. Their commitment to organic alternatives and compostable packaging make for an exceptional tea experience.
Four Sigmatic is a Finnish-American brand that specializes in organic, vegan, gluten-free, lab-tested crash-free coffee, plant protein supplements, and other wellness elixirs made from nutrient-dense mushrooms. With over 25,000 5-star reviews, they offer a risk-free trial, subscription option, free US shipping, money-back guarantee, and responsive customer team.
GEM is a health and wellness brand founded in 2018 that offers natural, plant-based supplement bites free of fillers, added sugars, and allergens. Their products are designed to help people live healthier and fuller lives and have been featured in major publications like Business Insider, Forbes, and health and wellness blogs.
Ghetto Gastro is a global brand that merges the cooking traditions of Black, brown, and Asian folks in a high-quality, healthy fashion. They use ancestral ingredients to bring a multitude of flavors and recipes to eaters everywhere, creating unique and culturally significant culinary experiences that are socially responsible.
Gobble Meals offers chef-designed meal kits that deliver the convenience of takeout and the satisfaction of a home-cooked meal. Their diverse weekly menu caters to a wide range of tastes and dietary preferences.
Good Mylk is the game-changing, industry-disrupting plant-based milk brand for the health-conscious. Made with only real food ingredients, it inspires change in eating habits and fosters a community that thrives on shared values.
Haven's Kitchen turns your kitchen into a haven with classes and a cookbook that teach you how to really cook. Their fresh, squeezable sauces and flavor starters make it easy to create delicious meals at home, all while being environmentally-friendly.
The HelloFresh SE is a revolutionary meal kit. With all-inclusive ingredients, easy-to-follow recipes, and fresh local produce, you will be cooking that first meal in no time. Not only do we provide the best and freshest produce available, but we also make prepping it fun and stress-free.
HighKey is an innovative online food brand founded in 2018 by AJ Patel and John Gibb. They offer healthier alternatives to traditional treats and snacks, made without added sugar and carbs, tailored to various lifestyles such as gluten-free, keto-friendly, low in carb, and vegan. Their products are praised for their taste and nutritional composition.
Hungry Harvest is a food delivery subscription company that rescues wasted fresh fruits and vegetables, saving at least 10 lbs of food waste per delivery. Founded in 2014 by Evan Lutz and featured on Shark Tank, Hungry Harvest provides a great variety of healthy fruits and vegetables at an affordable price, with free shipping for orders over $30 and a donation of two to three pounds of produce for each box purchased.
IKU is a plant-based eatery that offers simple macrobiotic meals made from ingredients sourced from nature. Their vegan dishes are perfect for eco-conscious consumers who want to eat well and live well while respecting the planet.
Imperfect Foods is a subscription-based produce delivery company that works to eliminate food waste by delivering surplus, discontinued, and imperfect-looking produce straight to customers' doors. Through their Feeding the Change grant program, Imperfect Foods has saved 139 million pounds of food from going to waste. Customers can customize their box with add-ons and enjoy reduced-cost boxes for low-income households.
Inika Superfoods is a Swedish brand that offers natural, delicious, and convenient food options for health-conscious individuals who value nourishing their bodies and the planet. Join their journey to a vibrant and sustainable lifestyle.
Ipsa offers convenient and delicious frozen meals without sacrificing taste, nutrition, or quality. Their focus on top-quality ingredients and creativity ensures a superb meal any night of the week for even the most discerning foodie.
Kencko offers high-quality, plant-based foods that are both delicious and convenient. Their freeze-drying technology captures the nutrients of fresh produce, reducing waste and providing education and support for a healthier relationship with food. A must-try for health-conscious individuals.
Kettle & Fire offers premium bone broth products made from humanely raised cattle and chicken, organic vegetables, and filtered water. With a 2-year shelf life, customers can enjoy quick access to nutritious bone broth anytime.
The first non-alcoholic beverage to balance your body, mind and spirit. A boundary-defying experience that opens a whole new world. Kin helps the body do more, in every moment, no matter the occasion.
Lettuce Grow is a sustainable home-growing brand founded in 2017 by Zooey Deschanel and Jacob Pechenik. Their vertical hydroponic Farmstand helps reduce food waste, water usage, and carbon emissions while providing customers with easy access to fresh produce. Made from recycled ocean plastic, the Farmstand is simple to set up and maintain, and offers a variety of veggies, fruits, herbs, and edible flowers.
Levain Bakery is a US-based baking company founded in 1995 in New York City by Connie McDonald and Pam Weekes. They are renowned for their signature 6 oz Chocolate Chip Walnut Cookie, which has become an American classic and has been featured in Vogue, Bake Mag, and Delish.com. They offer a variety of cookies, bake-it-yourself dough, and other delicious baked treats, with both nut-free and brick-and-mortar options across the Eastern Seaboard.
Get ready to work some magic with Magic Mind! This revolutionary productivity shot is packed with 13 active ingredients to fuel your energy, cognition, and stress management. Perfect for busy professionals, students, and anyone looking for a natural boost that lasts up to 10 days.
Magic Spoon offers a guilt-free cereal that tastes like classic Saturday morning cartoon cereal but is made with high-quality ingredients that actually fuel the body. With a variety of flavors to choose from, it's the perfect way to start your day or satisfy your sweet tooth without any guilt.
Manukora's ethical Mānuka honey is sustainably sourced from remote regions of New Zealand. With a commitment to authenticity and transparency, customers can confirm origin and quality. A great choice for natural wellness seekers.
MatchaBar is a family-owned business founded by brothers Max and Graham Fortgang in 2014. Their mission is to make healthy, sustainable matcha energy drinks with simple ingredients sourced from family-owned farms in Japan. They are committed to environmental sustainability, aiming to become 100% carbon offset, plant-based, and using 100% recycled containers within the next ten years.
Misfits Market is a mission-driven company dedicated to reducing food waste by rescuing imperfect produce from being tossed or composted. Our organic and non-GMO produce is sourced from small farms across America and is up to 40% cheaper than grocery store prices. Sign up for our newsletter and get 25% off your first order!
Momofuku is a globally acclaimed brand founded by chef and New York Times best-selling author David Chang in 2004. They offer a range of vegan, and some gluten-free, Asian pantry staples, such as ramen noodles, garnishes, oils, seasoning salts, cookbooks, and tote bags. Recipes and free shipping on select items are available on their website.
Get your daily dose of veggies with Mosaic Foods' ultra-convenient, crave-able meals. Founded by experts in plant-centric eating, their delicious dishes require minimal effort but pack a whole lot of flavor.
Nick's Ice Cream is a modern, diet-friendly ice cream brand founded in 2016. With 16 flavors of low sugar, keto-friendly, and vegan ice cream, each pint has just 5g of net carbs and under 300 calories. Nick's has been featured in PopSugar, BuzzFeed, and PureWow and offers gluten-free, nut-free, and vegan options, no added sugar, and a subscription service. Pints and bundles are available in Light, Vegan, and Keto categories, all priced at $10.
Noodie offers a healthier, flavorful, and easy-to-prepare instant ramen. Their commitment to tradition and natural ingredients make it a perfect choice for health-conscious consumers who crave maximum nutrition and satisfaction.
OffLimits Cereal is a vegan, gluten-free, and non-GMO cereal brand founded in 2020 by Emily Elyse Miller. Their clean and simple ingredients, organic cane sugar, and inclusive mascots have caught the attention of Vogue and Forbes, and their products have sold out four times and their edible glitter twice. They also have an artist series of boxes that resell for five times the price.
Olipop is the tonic of choice for health-conscious individuals seeking a delicious and gut-friendly alternative to sugary drinks. Crafted with hardworking ingredients and backed by cutting-edge research, it's the ultimate off-ramp to a healthier future.
Omsom is an American food brand founded by the Pham sisters in 2018 to bring unapologetic Asian flavors to the home kitchen. Their high-quality ingredients and meal starters, spice blends, and pre-made sauces have been featured by Vogue, Thrillist, and Food Network. Customers can enjoy free delivery on orders over $35 and a range of one-time purchases and customizable subscription options, with gluten-free and vegan options available.
Onyx Coffee is a specialty coffee roaster based in Arkansas, founded by Jon and Andrea Allen in 2012. With its sustainable and solar-powered facility, Onyx offers unique flavor profiles from around the world, leading with the phrase "never settle for good enough". The company has been recognized with awards such as 1st Place in the 2020 US Brewers Championship and Coffee Bar of Year in Imbibe Magazine in 2016. Onyx also provides brewing equipment, drinkware, apparel, and compostable, seasonally sourced coffees with a 5% subscription discount.
Otherworld offers plant-based, sustainable, and delicious food options that reimagine childhood favorites. Their pancake and waffle mixes are packed with whole grains, fruits, and veggies, while their brownie mix is enhanced with upcycled sweet potato and beetroot. Perfect for health-conscious individuals who value nutrition and sustainability.
Primal Kitchen is a California-based food brand founded in 2017 by Mark Sisson. It offers a range of Whole 30, Keto, refined sugar-free, gluten-free, and organic certified sauces, condiments, and frozen meals to add flavor to a healthy diet. With something for everyone, from creamy dips to spicy condiments to freezer dishes, Primal Kitchen helps you "Eat like your life depends on it, because it does".
Punchy takes soft drinks to the next level with all-natural ingredients, low sugar, and low calories. Each can is charged with 50% of your daily vitamin D, making it perfect for supporting your immune system. Plus, with unique and vibrant flavors, Punchy is the ideal choice for any sun-drenched moment shared with loved ones. And by supporting Punchy, you're also supporting The Great Oven, a charity that provides sustainable food relief to communities in need. Take a sip of Punchy and take it easy.
Purple Carrot is a plant-based meal delivery service founded by Andy Levitt in 2014, offering vegan and vegetarian recipe kits with rotating breakfast, lunch, dinner, and snack options, delivered right to your door with detailed instructions on how to prepare them. The company promotes plant-based alternatives and healthier options, and has earned mentions in various media outlets for its convenient approach to vegan and vegetarian lifestyles.
Indulge in the rich and flavorful world of Rave Coffee, where passion and quality meet affordability. Sourced from the finest beans, their blends and single-origin offerings are roasted in-house for maximum freshness, all while prioritizing a welcoming customer experience.
Sanzo is the first Asian-inspired sparkling water, celebrating authentic flavors without added sugars. With unique flavors like Calamansi, Mango, and Lychee, Sanzo offers a refreshing and healthy way to experience the true taste of Asia.
Schoolyard Snacks is a guilt-free, keto-friendly snack brand founded in 2017 by Helen and Dylan. Their all-natural, non-GMO, and made in the USA snacks include single-serving bags of cereal and cheese puffs. With a Taste Guarantee and 10% savings for subscription orders, Schoolyard Snacks has been celebrated in many publications and has a following of over 158k on Instagram.
Siete is a family-run brand founded in 2014 in Austin, Texas, offering grain-free Mexican-American cuisine that is non-GMO, dairy-free, gluten-free, and soy-free. With a mission to bring shareable snacks and memorable meals to families, Siete has gained attention from notable publications such as Forbes and offers a wide range of grain-free alternatives to traditional tortillas, chips, taco shells, and more.
Smart Sweets is a Canadian confectionary brand founded in 2015 by Tara Bosch with the mission to provide classic candies made from natural ingredients with no added sugars, sugar alcohols, or artificial sweeteners. Smart Sweets has become increasingly popular and has been featured in major publications such as the BBC, CNBC, Forbes, Business Insider, Entrepreneur, and Inc. The brand has also been recognized for its innovative products, winning awards such as the 2017 Thiel Fellowship, 2018 Whole Foods Market Supplier Rookie of the Year award, and BC Business Entrepreneur of the Year 2019.
Sound's line of sparkling water beverages offers a healthier and more exciting alternative to sugary drinks. With unique flavors of organic tea, botanicals, and fruit extracts, Sound is committed to inspiring healthier and happier communities.
Spice House is a family-owned business founded in 1957 that offers a variety of inventive and traditional spice blends inspired by global flavors. Their reliable reputation is backed by enthusiastic customer reviews and over 58k Instagram followers.
Splendid Spoon is a plant-based meal delivery service founded in 2011 by Nicole Centeno. Our nutritious and tasty meals are non-GMO, gluten-free, and dairy-free, and range from smoothies, chilis, stews, and soups. Customers can choose from a subscription or On-Demand Box with free shipping to the US.
Indulge in the unique and flavorful non-alcoholic drinks from Strange Love. With a focus on innovation and premium ingredients, this brand offers low-calorie options and exciting new flavors. Found in some of Australia's best establishments.
Surely offers a premium wine experience that aligns with health and wellness goals. Made with grapes from California and dealcoholized, it's perfect for those seeking a healthier alternative without compromising taste. Celebrate life with Surely.
With Thrive Market, you can buy healthy food from our top-selling, organic brands at wholesale prices. With thousands of products in stock and incredible savings for members, our goal is to make healthy living easy and affordable for every person on the planet.