Fleur du Mal

Discover Fleur du Mal, the luxury lingerie, ready-to-wear, and swim brand that combines style, comfort, and playfulness. With a focus on inclusivity and sustainability, Fleur du Mal offers unique and empowering pieces for women of all ages and sizes.

Category
Apparel
Specialty
Socials
75
/
100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
Sustainable

DTCetc’s Take

About Fleur du Mal

Fleur du Mal is a luxury lingerie, ready-to-wear, and swim brand founded by Jennifer Zuccarini in 2012. With boutiques located in the heart of Soho in NYC and West Hollywood in Los Angeles, Fleur du Mal offers a unique and sophisticated approach to dressing up and undressing. Inspired by the emotion attached to lingerie, the brand aims to make women of all ages and sizes feel their best. From delicate French Leavers lace to whimsical prints and provocative silhouettes, Fleur du Mal's products are designed to be both luxurious and playful. The brand's ready-to-wear and swim collections embody the same spirit, with lingerie-inspired pieces that are tastefully provocative yet practical. Fleur du Mal's pieces are timeless and designed to last, with a focus on eco-fabrics and expanding their size range for a truly supportive fit. With a strong voice and point-of-view, Fleur du Mal engages and communicates with its customers through social media, email newsletters, and events, creating a fun and provocative experience that is always of the moment.

Who Shops At Fleur du Mal

Women seeking provocative yet tasteful lingerie, ready-to-wear, and swim collections may gravitate towards Fleur du Mal. With a playful and luxurious spirit, the brand is likely to appeal to those who desire pieces that are timeless and designed to last. Their eco-friendly approach and size inclusivity also make them attractive to modern women who value both aesthetics and responsible practices.

What customers love about Fleur du Mal

Here's what shoppers have to say:
  • This bra provides great hold and lift, with no slipping.
  • The embroidery on this set is detailed and colorful, making it a pretty and flattering option.
  • The materials used in the bra, particularly the mesh, feel nice and the bra is well made.
  • This thong is comfortable and almost completely invisible under clothing.
  • The material of this sexy number is high quality and stretchy, making it flattering and not baggy.
Cons
  • The fabric on some items started deteriorating after only a few wears, which was disappointing given the price.
  • The fit of certain bras was inaccurate, with the cups being too small and lacking support for larger breast sizes.
  • The sizing chart was not reliable, resulting in ill-fitting bras that were either too big or not adjustable enough.
  • The quality of some bodysuits was subpar, with zippers breaking easily and unflattering designs that made the wearer appear larger.
  • Overall, the brand is considered overpriced and not worth the investment due to issues with quality and fit.

Fleur du Mal's Shipping Policy

Fleur du Mal offers shipping both domestically and internationally. For domestic orders within the US, they provide complimentary UPS ground shipping. Additionally, they offer two expedited shipping options: 2-day shipping for $25 and overnight shipping for $35. For international orders, Fleur du Mal ships via DHL. The shipping rates vary depending on the destination country. They offer complimentary express international shipping to specific destinations on orders over a certain value. The values and shipping costs for different countries are listed on their website. For example, in Australia, orders over $350 AUD qualify for complimentary express shipping, while orders under $350 AUD have a shipping cost of $15 AUD. It's important to note that there are some exceptions and restrictions for certain countries. For example, Fleur du Mal cannot accept orders to Mexico over $1000 USD, orders to Colombia over $2000 USD, or orders to China over $775 USD. They also do not ship to PO Boxes. Overall, Fleur du Mal provides a range of shipping options and complimentary express shipping to specific destinations for orders over certain values. Customers can visit their website to see the shipping rates in their local currency and select their country to view the available shipping options.

Fleur du Mal's Return Policy

Fleur du Mal has a comprehensive return policy for both domestic and international customers. To be eligible for return or store credit, merchandise must show no signs of wear and must be accompanied by all original tags. Briefs, bodysuits, and swimsuits that have been tried on in direct skin contact or show any signs of wear will not be accepted. Full-priced merchandise can be returned for a full refund or store credit, while sale items can only be returned for credit. Items marked as "FINAL SALE" cannot be returned. Panty Packs, Silk Masks, Le Wand products, Stockings, Bristol 6 Nippies, and House of Waris teas are non-returnable and final sale. Domestic/U.S. customers will receive a prepaid return shipping label at no charge, and international customers can organize a return through the international returns portal. International returns will be settled as full refunds where eligible. It is important to use the prepaid label provided to ensure the return is properly processed. Returned items received damaged will not be accepted, and Fleur du Mal reserves the right to refuse a return or charge a fee for unsatisfactory condition. Refunds will be issued to the original payment method from the order, and alternate payment methods cannot be refunded. Web returns cannot be made in-store. The brand does not specify a time limit for returns or provide information on the processing time for returns.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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70
This brand offers products that are on the pricey side.
Sustainability Score
85
/
100
This brand offers products that are on the pricey side.
Quality Score
75
/
100
This brand offers products that are on the pricey side.
DTCetc Score
82
/
100
This brand offers products that are on the pricey side.
Target Audience

Empowered fashionistas

Stereotype

Fashion-forward

Pricing Rating
$
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Sustainability Score
85
/
100
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Quality Score
75
/
100
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DTCetc Score
82
/
100
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Fleur du Mal on Socials

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