The best in
underwear.
48 direct-to-consumer underwear brands, ranked by DTCetc score — led by We Are Womanhood. How we score →
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48 About this list
There are a plethora of cheap, ineffective underwear brands on the market today. It is hard to separate quality cotton from the mediocre cotton in order to get to the desired level of comfort and overall protection. Luckily, we live in an era when you can buy underwear that is both well-made and fashionable, which means that you can be cool while still having your parts covered with good fabric. By choosing a pair of high-quality briefs from this list of DTC underwear companies, you’re choosing items that will allow you to live healthier during every day and travel in comfort.
Every brand here is scored on quality, sustainability and value — the ranking updates as brands evolve. How we score →
What is the best DTC underwear brand?
We Are Womanhood tops our underwear ranking with a DTCetc score of 94/100, based on quality, sustainability and pricing.
How many DTC underwear brands does DTCetc cover?
We track 48 direct-to-consumer underwear brands, each scored and ranked on quality, sustainability and price.
What are the most affordable underwear brands?
32 Degrees, Tiger Mist, Adore Me carry the lowest price tiers in our underwear ranking.
What are the most sustainable underwear brands?
Parade, Adore Me, BLANQI lead this list on our sustainability score.