The DTCetc Face-Off Apparel Updated July 2026

SKIMS vs Honeylove

While both SKIMS and Honeylove offer shapewear that empowers women of all shapes and sizes, there are some key differences between the two brands. SKIMS, founded by Kim Kardashian, celebrates the female figure and offers a full and inclusive size range. Customers who identify as Glamazons may appreciate SKIMS' shapewear that enhances their natural curves and provides a smooth silhouette. Additionally, SKIMS also offers cozy loungewear and intimates, prioritizing comfort and style. On the other hand, Honeylove, founded by Betsie Larkin, focuses on creating comfortable and effective clothing and shapewear that flatters all body shapes and sizes. The brand's commitment to quality and sustainability makes it a go-to choice for those seeking confidence-boosting garments that are made to last. Ultimately, both brands cater to different customer preferences, with SKIMS appealing to those who value inclusivity and diversity, and Honeylove appealing to those who prioritize comfort and sustainability.

DTCetc score

SKIMS80/100
Honeylove67/100

Customer rating

SKIMS4.71★
Honeylove4.34★

Pricing tier

SKIMS$$$$
Honeylove$$$$
The verdict

Which should you pick?

SKIMS
★★★★½ 4.71
80/100

Best forWomen, Inclusive, Stylish

★ Quality 100/100 Visit SKIMS →
Honeylove
★★★★¼ 4.34
67/100

Best forComfortable, empowering, sustainable

Visit Honeylove →

The bottom lineSKIMS edges out Honeylove on overall quality (editorial score 80 vs. 67) and customer satisfaction (4.71 vs. 4.34 stars), with stronger praise for comfort and durability. Choose SKIMS if you prioritize technical construction and consistent quality across underwear and shapewear; choose Honeylove if you specifically need underwire-free bras or are post-surgery/recovering, and value the ability to try items on over underwear before committing. Both offer 30-day returns and similar pricing tiers, but SKIMS' free returns via store credit and free shipping over $75 provide better value.

Key differences at a glance

  • SKIMS scores 80/100 editorially vs. Honeylove's 67/100, with SKIMS rated higher on quality (100 vs. 60).
  • SKIMS customers praise exceptional comfort and durability; Honeylove customers report shapewear fit issues and pad design frustrations despite strong bra reviews.
  • SKIMS allows free returns via store credit; Honeylove charges no return shipping but offers no fee waiver option.
  • SKIMS qualifies for free shipping on orders over $75; Honeylove requires orders over $100 for free shipping.
  • Honeylove explicitly permits trying on items over underwear before return; SKIMS requires items unworn and unwashed.
  • SKIMS positions as solutions-oriented technical shapewear; Honeylove positions as body-positive and emphasizes post-surgery/recovery comfort.
  • SKIMS customers report sizing inconsistency across styles; Honeylove customers report shapewear gaps regardless of size selection.

Still weighing it up? Save this comparison & get deals on both →

From published customer reviews

What customers actually say

The quality is amazing. And the fit looks so nice. Normally i'm an S but I bought an M and fits perfect, I would size up.

SKIMS verified buyer · via Okendo
4.71 store rating · via Okendo

SKIMS delivers high-quality, comfortable basics with flattering fits that earn strong customer loyalty, though sizing can be inconsistent across styles.

Customers love
  • Exceptional comfort and softness across underwear, bras, and basics
  • Flattering, slimming fit that looks like advertised images
  • High-quality materials that hold color and durability through washing
Watch out for
  • Sizing inconsistency—some need to size up, others size down; bra band/cup sizing unpredictable
  • Elastic can be too stretchy, resulting in oversized fit for some customers

I absolutely love my new bras from Honeylove! I've worn underwire bras for soooo long I didn't know there were bras that were not underwire and would hold me up and feel so comfortable.

Honeylove verified buyer · via Okendo
4.34 store rating · via Okendo

Honeylove bras are highly praised for comfort and support without underwire, though shapewear fit issues and removable pad design frustrate some customers.

Customers love
  • Comfortable, soft underwire-free bras with strong support
  • Great for post-surgery/cancer survivors seeking gentle support
  • No slipping straps, flattering fit, easy to put on/take off
Watch out for
  • Shapewear gaps and poor fit regardless of sizing
  • Removable pads twist and are difficult to adjust
  • High price point not always justified by quality/durability
  • Some fit issues (rubbing armpits, side bars uncomfortable)

Summarized from each brand's own published customer reviews. We never republish full reviews — read them all at the source.

At a Glance

Comparison Between
SKIMS
SKIMS
Honeylove
Honeylove
Category Apparel Apparel
Speciality Clothing, Underwear Underwear
DTCetc Score 80/100 67/100
Customer rating 4.71 4.34
Free shipping Free over $75 Free over $100
Return window 30 days 30 days
Stereotype Glamazon Body-positive
Pricing Rating
$$$$$ This brand is moderately priced
$$$$$ This brand is moderately priced
Sustainability Score
90/100
This brand scores excellent in sustainability
70/100
This brand scores good in sustainability
Quality Score
100/100
This brand scores excellent for product quality
60/100
This brand scores good for product quality

Who shops at SKIMS Vs. Honeylove

Who shops at SKIMS

For people seeking solutions-oriented underwear, loungewear, and shapewear for every body type.

More about SKIMS →

Who shops at Honeylove

For people seeking shapewear that provides confidence and comfort.

More about Honeylove →

SKIMS Vs. Honeylove The Pros

SKIMS's Pros

  • Underwear stretches to twice its size
  • Technically constructed shapewear
  • Free returns available through SKIMS Rewards app membership
  • Store credit option waives the $6.00 return shipping fee
  • 30-day return window for most items
More about SKIMS →

Honeylove's Pros

  • 30-day return window for exchanges or refunds
  • Accepts returns of unworn items tried on over underwear
  • Offers HoneyClub membership with 20% store credit and early sale access
  • Can exchange for new sizes or colors of the same style online
More about Honeylove →

SKIMS's shipping policy Vs. Honeylove's Shipping Policy

SKIMS's shipping policy

For domestic orders in the U.S., Skims offers three shipping options: UPS Economy for $8, or free on orders over $75 (3-8 business days), UPS Ground for $8, or free on orders over $75 (2-5 business days), and UPS 2nd Day Air for $20 (2 business days). All orders over $75 have free shipping. Processing time for orders is 1-2 business days.For international orders, Skims offers Standard or Express options, and shipping can take 4-21 days. Exact shipping options and costs will be available at checkout.

More about SKIMS →

Honeylove's shipping policy

Honeylove offers various shipping options for both domestic and international orders. For domestic orders, the Basic Shipping method takes about 5-9 business days to arrive, while expedited options like 2-day and Overnight are available at checkout for faster delivery. Orders placed before 11 am PT Monday-Friday ship out the same day, while orders placed after 11 am PT Friday - Sunday will ship out on the next business day. Domestic orders over $100 qualify for free shipping, including shipments to Hawaii, Alaska, and armed forces addresses. For international orders, DHL delivery takes approximately 4-10 business days, and shipping costs are calculated daily in the checkout process. Honeylove absorbs about 20% of the cost, and the cost shown includes all local duties and taxes. Note that there is a basic shipping charge of $4.99 for domestic orders below $100.

More about Honeylove →

SKIMS's return policy vs Honeylove's Return Policy

SKIMS's return policy

Returns are accepted within 30 days of order placement for store credit or refund. Items must be new, unworn, unwashed, and in original condition with tags attached. Domestic returns have a $6.00 shipping fee, waived if selecting store credit. Products marked Final Sale cannot be returned.

More about SKIMS →

Honeylove's return policy

You may return Sculptwear within 30 days for an exchange or refund to your original form of payment. Returns must be unworn (trying on over underwear is acceptable), in original packaging with tags attached, and free of damages and scents.

More about Honeylove →
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