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Apparel — Upscale

Hanky Panky

Hanky Panky is a well-respected lingerie and loungewear brand founded in 1977 by Gale Epstein and Lida Orzeck. It offers a wide range of products, including underwear, bras, nightwear, accessories and more, available in sizes 14-24 with bra sizes up to D-cup. Hanky Panky is known for its quality materials and lasting products, favored by celebrities such as Rihanna and Jennifer Aniston.

hankypanky.com ↗ ★★★★★ 4.6 via Yotpo
Hanky Panky
DTCetc Score
78
out of 100
01

In the wild

Campaign & product imagery, pulled straight from the source. Drag to explore →

02

The story

Hanky Panky is an intimate apparel brand offering thongs, underwear, and lingerie. The company features products in various styles including their signature lace, seamless, and leakproof options, with fabrics like Supima Cotton and modal blends.

Who shops at Hanky Panky

The brand serves customers seeking comfortable everyday and specialty intimate apparel, including matching sets and swimwear.

Hanky Panky
100%
Direct-to-consumer
Apparel
Category
03

The DTCetc bottomline

78
/100
Overall score
Quality90
Sustainability60
Value for money80
Category
Apparel
Style
Upscale
04

What customers say

4.6 Summarized from verified reviews via Yotpo

"Sexy, comfortable underwear. I don't usually buy thong underwear. These thong panties are great."

Hanky Panky is highly praised for comfortable, quality underwear with fast shipping, though occasional fulfillment issues exist.

Customers love
Exceptional comfort and softness
Fast, reliable shipping
Wide color selection and signature lace quality
Things to consider
Inconsistent shipping times and occasional order cancellations
2,673
Verified customer reviews via Yotpo
8
Products tracked by our nightly sync
05

Popular products

Shop the range ↗

Hanky Panky shipping policy

Orders typically process and ship from the NY area within 2-3 business days, with an additional 5-8 business days during peak holiday season. Customers can track orders through their account or via FedEx/USPS tracking numbers.

Hanky Panky return policy

30-day return window

Hanky Panky offers returns on all unworn items (with original tags attached) within 30 days of delivery, excluding any rolled items that have been unrolled after purchase, opened multi-packs, face masks, and sales items. To return an item, customers must go to the Hanky Panky Return Center to start the process and a return label will be provided for an $8 fee ($14 for Hawaii, Alaska, Puerto Rico). Exchanges are eligible and must be done through the Return Center with unworn, unwashed, and tagged items. Processing time for returns is not specified.

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