TomboyX

TomboyX is a clothing brand designed by women with one goal in mind: to clothe anyone who doesn't want to be defined by their gender. Our unisex clothing lines include underwear and apparel for living free from labels, all made to mix and match together, day after day.

Category
Apparel
Specialty
Socials
95
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About TomboyX

TomboyX was founded in 2012 by Fran Dunaway and Naomi Gonzalez, with their primary headquarters in Seattle. The brand creates gender-fluid underwear, apparel and swimwear for any body size, with a mission to promote inclusivity. They have been featured in a number of publications, such as Vogue Business, Forbes, The New York Times and Business Insider, and offer loyalty perks, eco-friendly products and a Love at First Wear Guarantee. Customers can also enjoy free shipping on their first order when signing up for the newsletter and free returns for US orders.

Who Shops At TomboyX

TomboyX is a brand that caters to customers who are looking for gender-neutral clothing and underwear. These customers are typically individuals who do not conform to traditional gender norms and are looking for clothing that reflects their identity. They may be non-binary, genderqueer, or simply prefer clothing that is not gender-specific. These customers value inclusivity and diversity, and are looking for brands that share these values. They want to support companies that are committed to promoting equality and breaking down gender stereotypes. TomboyX aligns with these values by creating clothing that is designed to fit any body size and shape, regardless of gender. They also use eco-friendly materials in their products, which appeals to customers who are environmentally conscious. Overall, customers who are looking for gender-neutral clothing that is inclusive, diverse, and eco-friendly will find TomboyX to be a useful brand. They can feel confident that they are supporting a company that shares their values and is committed to promoting inclusivity and equality.

What customers love about TomboyX

Here's what shoppers have to say:
  • TomboyX’s everyday sports bras provide excellent support and comfort for larger chests, with a level of compression that is not visible under tee shirts.
  • Their underwear is 100% cotton and comes in a variety of fun prints.
  • Their product lines are body, sexuality and gender-inclusive, and their swimwear is well thought out.
  • They have two different lengths of boy shorts, an amazing selection of colors, and great customer service.
  • Their high rise boy shorts provide coverage and can be worn under jeans or other pants.
Cons
  • The quality of TomboyX products is inconsistent and not up to par with their prices.
  • The customer service at TomboyX is lacking and unresponsive to inquiries and concerns.
  • The sizing options for TomboyX clothing are limited and do not cater to a diverse range of body types.

TomboyX's Shipping Policy

For domestic orders, TomboyX offers customers the option to choose their desired delivery date when checking out. Depending on the date chosen, shipping costs may vary. The estimated date is not guaranteed, as shipping delays are possible. For international orders, duties must be paid at the time of purchase. Shipping takes about 2-3 weeks for non-express orders and TomboyX uses either UPS, FedEx, or USPS. There are no shipping prices, shipping costs, or shipping deals given for purchases over a certain price.

TomboyX's Return Policy

TomboyX has a Love at First Wear Guarantee, which allows customers to try their first pair of underwear risk-free. Customers can return items within 30 days of purchase if they are unwashed, undamaged, unworn, and in the original packaging. To start a return, customers must email [email protected] and TomboyX will send a prepaid shipping label. For international customers, they must pay for return postage. Once the item is scanned by the carrier, TomboyX will issue a refund or store credit. International orders are not eligible for exchange. It typically takes TomboyX a few days to process a return. Apparel, bras, swimwear, and other multipacks are not eligible for the Love at First Wear Guarantee.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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This brand offers products that are on the pricey side.
Sustainability Score
90
/
100
This brand offers products that are on the pricey side.
Quality Score
95
/
100
This brand offers products that are on the pricey side.
DTCetc Score
78.33333333333333
/
100
This brand offers products that are on the pricey side.
Target Audience

Inclusive, Fun, Comfort

Stereotype

Gender-neutral

Pricing Rating
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Sustainability Score
90
/
100
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Quality Score
95
/
100
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DTCetc Score
78.33333333333333
/
100
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TomboyX on Socials

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TomboyX (@TomboyX) • Instagram photos and videos

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