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CPG — Ethical shopper

Tony’s Chocolonely

Tony's Chocolonely is an impact-driven chocolate company founded in 2005 with the mission of creating positive change in the West African chocolate industry and ending the use of child labour. They produce ethically-sourced chocolate bars and have developed a 5-step philosophy to ensure traceability, fair prices, long-term relationships between farmers and buyers, resources for farmers, and community support. They also have a certification for other companies and a range of Sweet Solutions Bars.

DTCetc Score
88
out of 100
01

The story

Tony's Chocolonely is a chocolate brand with a global webshop offering products available in multiple countries and regions including the Netherlands, UK, US, Germany, Belgium, Austria, Japan, Spain, France, and Nordic countries.

Who shops at Tony’s Chocolonely

Consumers and business customers who purchase chocolate products online.

100%
Direct-to-consumer
CPG
Category
02

The DTCetc bottomline

88
/100
Overall score
Quality95
Sustainability90
Value for money80
Category
CPG
Style
Ethical shopper
03

What customers say

Customers love
  • Prices include sales tax (VAT)
  • Track & Trace code provided when products are ready for shipment
  • Can end contract and receive refund if there are price errors, product description errors, or supply delays beyond company control

Tony’s Chocolonely shipping policy

Shipping costs are calculated based on total order weight and number of products, with the webshop displaying the corresponding amount. For orders exceeding 300 kg, customers must contact ordersuk@tonyschocolonely.com.

Tony’s Chocolonely return policy

Consumers can end their contract and receive a refund for products not yet provided if there are upcoming changes they disagree with, price or description errors, or significant supply delays due to events outside the company's control.

04

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