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CPG — Health-conscious

Surely

Surely offers a premium wine experience that aligns with health and wellness goals. Made with grapes from California and dealcoholized, it's perfect for those seeking a healthier alternative without compromising taste. Celebrate life with Surely.

DTCetc Score
74
out of 100
01

The story

Surely is a premium wine brand that was founded with wellness in mind. Their wines are crafted with the goal of providing a delicious and healthy alternative to traditional alcoholic wines. Surely sources grapes from the warm and breezy California coast and uses the same fermentation process as traditional winemaking. However, they then dealcoholize the wine to remove the alcohol and let their winemakers add their magic before bottling. Surely's goal is to give customers the best of both worlds: great-tasting wines that don’t compromise their health and allow them to stay social. They are committed to offering a social drink that can sustain and improve productivity and health goals long term. Surely believes that life is the occasion, and there is always a reason to celebrate.

Who shops at Surely

Surely customers are individuals who enjoy the taste of wine but want a healthier, alcohol-free alternative. They appreciate the brand's focus on wellness, productivity, and social engagement without compromising on taste.

100%
Direct-to-consumer
CPG
Category
02

The DTCetc bottomline

74
/100
Overall score
Quality75
Sustainability70
Value for money70
Category
CPG
Style
Health-conscious
03

What customers say

Customers love
  • Surely offers a dry and perfect taste profile
  • The non-alcoholic Sauvignon Blanc has a crisp taste that goes well with food.
  • Good alternative for alcoholic wines
  • A different customer was pleasantly surprised by the white sparkling brut, which exceeded her expectations with its light sweetness and smooth taste.
  • Another customer appreciates that the non-alcoholic drinks from Surely are not overly sweet, and plans to try the non-alcoholic white wine soon.

Surely shipping policy

Free shipping over $99

Surely offers free shipping on orders over $99. However, if a discount code is applied and the subtotal falls below the $99 threshold, shipping charges may apply. For products that are in stock, customers can expect a processing time of 2-3 business days and a delivery time of 5-8 business days after the product has shipped. In case of non-shipment, the brand will contact the customer directly and make every effort to fulfill the order as quickly as possible.

Surely return policy

30-day return window

Surely offers a money-back guarantee for their products. If a customer is unsatisfied with their purchase, they can contact Surely at hey@drinksurely.com to request a refund. The money-back guarantee is valid up to 30 days after the purchase, but the refund does not include shipping costs. Damaged or defective items must be inspected upon receipt, and the customer should contact Surely immediately to evaluate the issue and make it right. Unfortunately, Surely cannot accept returns on perishable items, sale items, or gift cards. If a customer wishes to exchange an item, the fastest way is to return the original item and make a separate purchase for the new item. Once Surely has received and inspected the return, they will notify the customer if the refund was approved or not. The customer will be automatically refunded on their original payment method, but it may take some time for their bank or credit card company to process and post the refund.

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