The Last Crumb

The Last Crumb offers the most expensive luxury cookies, transforming the simple baked good into a glamorous, indulgent experience. With a strong social media presence and influencer endorsements, these cookies have become a status symbol. High-quality ingredients, artisanal craftsmanship, and exclusivity justify their premium price. The Last Crumb has been featured in the New York Post, Forbes, and Buzzfeed.

Category
CPG
Specialty
Socials
75
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About The Last Crumb

The Last Crumb was founded in Los Angeles by the rebellious Head Baker, Derek Jaeger, who was tired of the mundane and average food options. What started with a few crumbs for rent has now turned into a luxury cookie company that bakes cookies worthy of a Michelin star. Derek Jaeger has developed 84 flavors with the world's most premium and nostalgic ingredients, each collection featuring 12 unique flavors tailored to provide the best-tasting cookie experience available on the market. At the bottom of each cookie bag, customers will find information on the flavor number, collection number, total flavors, and year released. The Last Crumb is the perfect choice for anyone looking for a unique and indulgent cookie experience.

Who Shops At The Last Crumb

The Last Crumb customers are cookie enthusiasts who desire a unique, indulgent experience with a wide range of flavors made from premium and nostalgic ingredients. They appreciate the brand's commitment to providing a luxurious, Michelin star-worthy cookie experience.

What customers love about The Last Crumb

Here's what shoppers have to say:
  • The Last Crumb cookies are an experience, unlike any other cookie experience
  • The Last Crumb cookies are delicious, totally over-the-top, and worth the money
  • The Last Crumb cookies appear in real life as they do on their Instagram, and are things of rare beauty
  • The Last Crumb flavor options, taste, and size of the cookies are amazing
Cons
  • The cookies are overpriced for their quality
  • The flavor selection is inconsistent, making it difficult to justify the cost
  • The packaging is impressive, but does not make up for the high price point
  • The brand needs to reconsider their pricing strategy to offer better value to customers

The Last Crumb's Shipping Policy

The Last Crumb bakes fresh around the clock. It takes 1-4 business days for orders to be prepared, baked, and shipped out. Overnight orders are available for an additional cost and can be placed from Monday to Thursday before 12 noon PST. The brand only ships within the United States and does not offer international shipping at this time.

The Last Crumb's Return Policy

The Last Crumb is a brand that specializes in cookies. Unfortunately, due to the perishable nature of their products, they do not accept returns or exchanges. If a customer experiences any issues with their order, they are advised to contact the brand's customer service team at [email protected], and the team will do their best to assist.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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60
This brand offers products that are on the pricey side.
Sustainability Score
50
/
100
This brand offers products that are on the pricey side.
Quality Score
75
/
100
This brand offers products that are on the pricey side.
DTCetc Score
57
/
100
This brand offers products that are on the pricey side.
Target Audience

High-quality cookie lovers

Stereotype

Foodie

Pricing Rating
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Sustainability Score
50
/
100
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Quality Score
75
/
100
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DTCetc Score
57
/
100
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The Last Crumb on Socials

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