DTCetc is going through periodic scheduled maintainence. We will be back soon. Meanwhile check out our socials
Misfits Market
Misfits Market is a mission-driven company dedicated to reducing food waste by rescuing imperfect produce from being tossed or composted. Our organic and non-GMO produce is sourced from small farms across America and is up to 40% cheaper than grocery store prices. Sign up for our newsletter and get 25% off your first order!
80
/
100
DTCetc Score
Brand Tags
No items found.
DTCetc’s Take
Popular Products
No items found.
Misfits Market was founded in 2018 by Abhi Ramesh with the mission to reduce food waste by rescuing imperfect produce from being tossed or composted. Their organic and non-GMO produce is up to 40% cheaper than grocery store prices and is sourced from small farms across America. Customers can customize their subscription box and add other discounted grocery items. They also offer a 25% discount for the first order when you sign up for their newsletter and a low shipping cost of $6. Misfits Market has received praise from several media outlets and has a healthy following on their social media accounts.
Eco-conscious customers who prioritize sustainability and reducing food waste would find Misfits Market incredibly useful. These customers are likely to be mindful of their environmental impact and seek out products and services that align with their values. They may also be health-conscious and prioritize organic and non-GMO produce in their diet.
Misfits Market's mission to rescue imperfect produce from being wasted and their sourcing from small farms across America aligns with the values of eco-conscious customers. These customers are likely to appreciate the effort to reduce food waste and support small, local farms. Additionally, the up to 40% cheaper prices for organic and non-GMO produce may appeal to customers who prioritize affordability and value.
Customization options for subscription boxes and the ability to add other discounted grocery items may also appeal to eco-conscious customers who prioritize convenience and efficiency in their shopping. The 25% discount for the first order when signing up for the newsletter may also be a draw for customers who are looking to try out new products and services.
Overall, Misfits Market's focus on sustainability, affordability, and convenience aligns with the values and priorities of eco-conscious customers who are looking to make a positive impact on the environment and their health.
Products powered by Next Big Shop - get real time product and sales insights on any Shopify store.
No items found.
Here's what shoppers have to say:
- I've been an early user of misfits, I love cooking and their first box was a random sélection of produce. Overtime it became available to sélect product that you will receive and they extended their selection of product. I did like the option of receiving a "Surprise" box as it was encouraging me to not fall in a routine.
- Such a fun way to mix more veggies into my diet!
- Misfit Market makes it really easy to add items to your box and navigate their website, which is a plus.
- Good value, lots of produce, good selection.
- It's a really fun program! Makes it easier to be creative in the kitchen and eat in instead of dining out.
- I used Misfits for several months. I loved the variety and convenience, and the mission.
- Misfits has an incredible mission to reduce food waste. The food shipped is always organic and high quality. It is an easy customer experience and affordable price point.
Cons
- The quality and variety of produce seems to have become less of a priority over time.
- The produce was okay, but the variety could have been better.
- There have been issues with packaging, such as melted icepacks and crushed items.
- The vegetables often need to be used the day they are received and are sometimes small, making it not a great value.
- The latest product change misses the mark for some customers.
- There have been instances of receiving spoiled or damaged produce.
- There have been billing issues, such as being charged for a skipped box.
Misfits Market currently offers shipping to certain zip codes within certain US states. The standard shipping fee is $5.50 and all orders are shipped Monday to Sunday. Customers will receive a text from a Misfits Market phone number when their order is ready to ship and delivery typically takes 1-2 business days. Customers can track their order through their Misfits Market account or by using the tracking number provided in their shipping confirmation. For purchases over $35, shipping is free.
Misfits Market does not accept returns due to the nature of their product, and all purchases are final sale and non-refundable. However, if you discover a quality issue with your order, you must submit a request within 5 days of receiving the box. The company will review the request and offer a resolution, though it does not specify how long this process takes. No other items can be returned.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
70
This brand offers products that are on the pricey side.
Sustainability Score
80
/
100
This brand offers products that are on the pricey side.
Quality Score
80
/
100
This brand offers products that are on the pricey side.
DTCetc Score
78
/
100
This brand offers products that are on the pricey side.
Target Audience
Healthy eaters
Stereotype
Eco-conscious
Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
This is some text inside of a div block.
This is a placeholder
Sustainability Score
80
/
100
This is a placeholder
Quality Score
80
/
100
This is a placeholder
DTCetc Score
78
/
100
This is a placeholder
Blue Apron
Blue Apron Inc., founded in 2012, is a service that delivers ingredients and recipes to create home-cooked meals. Customers choose the number of recipes they want each week, choose their preferred delivery days, and put in their orders online. The company was created by Matt Salzberg, Ilia Papas and Russ Jen in New York City and is now headquartered in New York as well as Jersey City, NJ.
Speciality
Brandless
No middlemen. No inventory. No markups. Zero Fancy, Brandless is a new kind of brand—one that builds products for you, cuts out the middlemen, and passes along the savings. And these aren’t just a few good products, they’re 115 carefully curated items: snacks, beauty essentials, cleaning supplies, pantry staples. You name it!
Speciality
Daily Harvest
A daily smoothie delivery service where we start with seasonal fruits and vegetables, farm-frozen to lock in nutrients and flavor. Every member of the Daily Harvest team has a passion for food. We're excited to deliver our community delicious, whole, real food that's good for them.
Speciality
Huel
Huel is a nutritionally complete food, so all you need to sustain yourself is Huel and water. It is made with easily obtained ingredients in the U.K. It is a ready-to-drink meal alternative designed to be a wholesome, convenient way of eating for anyone looking to improve their health and fitness regime.
Acid League
Acid League is a science-driven brand reinventing vinegar and offering living vinegars, vinaigrettes, hot sauces, and condiments. Their focus on flavor and gut health appeals to those who value experimentation in the culinary world.
allplants
allplants is a vegan meal delivery service founded in 2016 by brothers Jonathan and Alex Petrides. It offers 30+ chef-made recipes balanced by a nutritionist and featuring at least two servings of fruits or veggies. As a Certified B Corporation, allplants is committed to sustainability and offers free delivery. Its menu includes breakfast, lunch, dinner, and drool-worthy desserts, making it an easy choice for those looking to try out a plant-based lifestyle.
Amass
Amass is a modern-day botanics brand that offers clean botanics for social and self-care rituals. From botanical spirits to personal care products, Amass uses natural, non-GMO botanical ingredients that are carefully selected for a cleaner cocktail or sensory ritual.
Speciality
Banza
Banza's chickpea-based comfort foods are a game-changer for health-conscious and eco-friendly customers. Their pasta, pizza, mac 'n' cheese, and rice are all delicious and nutrient-dense, making for guilt-free indulgence.
Batch Organics
Batch Organics delivers convenient and nutritious foods without any added BS. Their use of cryogenic freezing locks in the taste, vitamins, and minerals of their produce, ensuring customers get the same freshness and nutrition as if they picked it themselves. Frozen is the new fresh with Batch Organics.
Speciality
Beekeeper's Natural
Beekeeper's Naturals is a sustainable brand founded in 2016 by Carly Stein that offers natural and clean remedies featuring bee-centric ingredients sourced from apiaries across the US, Canada, and Brazil. Their mission is to create healthy and natural alternatives to over-the-counter products, and they also donate to bee research.
Speciality
Be the first to know the hottest in online brands.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.