Noodie

Noodie offers a healthier, flavorful, and easy-to-prepare instant ramen. Their commitment to tradition and natural ingredients make it a perfect choice for health-conscious consumers who crave maximum nutrition and satisfaction.

Category
CPG
Specialty
Socials
75
/
100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Noodie

Noodie is determined to create a new kind of instant ramen that is healthy, delicious, and easy to prepare. The founder set out to strip away the junk we usually associate with "instant" and leave the natural ingredients to do their thing. Noodie is a brand that celebrates tradition and heritage, but is made for today. Their products are rich in flavor, but don't fry their noodles in oil, use artificial ingredients or lack nutrition. Noodie is the perfect choice for those who crave the bare maximum and want to enjoy a bowl of ramen that is both satisfying and nutritious.

Who Shops At Name

People who enjoy instant ramen but want a healthier, delicious, and easy-to-prepare option shop at Noodie. These customers appreciate the brand's commitment to tradition and heritage while providing a product that's suitable for today's health-conscious consumers.

What customers love about Noodie

Here's what shoppers have to say:
  • The Tonkotsu flavor is tasty and quick to prepare.
  • Noodie offers a completely vegetarian and vegan ramen experience that is healthier due to the vegetables and reduced sodium content.
  • The packaging is cool and the noodles are easy to make, and the fact that the Tonkotsu flavor is vegan is appreciated by those who don't eat pork.
  • Noodie provides a different experience than most instant ramen due to the noodles not being fried and the real vegetables and sauces used for flavor.
  • The noodles are chewy and the flavors are authentic yet exciting.
  • The different flavors are all enjoyable, with the Peanut Chili being a standout for some, and the Tonkotsu and Smokey Garlic are great for mixing and matching with other ingredients.
Cons
  • The taste of the noodles is subpar and lacks flavor.
  • Customer service could be improved with better communication and responsiveness.
  • There have been issues with order fulfillment and refunds in some cases.

Noodie's Shipping Policy

Noodie offers pre-orders that will ship out in the next 1-3 weeks. Once an order is successfully placed, processing may take up to 2-3 days. They offer standard (4-7 business days) and express (1-3 business days) shipping. The brand will send tracking information as soon as your order has shipped. If there are any issues with delivery, customers can reach out to the brand at slurp@getnoodie.com. Noodie is not responsible for delayed, unclaimed, or returned orders due to incorrect or undeliverable addresses or delays caused by their delivery partners due to weather or other causes beyond their control.

Noodie's Return Policy

Noodie has a return policy for order discrepancies and damages. If a customer receives goods that are incorrect or damaged, they must email Noodie within fourteen (14) days of receiving the goods.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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80
This brand offers products that are on the pricey side.
Sustainability Score
75
/
100
This brand offers products that are on the pricey side.
Quality Score
75
/
100
This brand offers products that are on the pricey side.
DTCetc Score
79
/
100
This brand offers products that are on the pricey side.
Target Audience

Health-conscious ramen lovers

Stereotype

Health-conscious

Pricing Rating
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Sustainability Score
75
/
100
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Quality Score
75
/
100
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DTCetc Score
79
/
100
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Noodie on Socials

View this profile on Instagram

Noodie (@Noodie) • Instagram photos and videos

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