Category — 03 of 10
The best in
wellness.
355 direct-to-consumer wellness brands, ranked by DTCetc score — led by Omami. How we score →
355
Brands ranked
14
Specialities
96/100
Top score
Top score
96
out of 100
145 Cymbiotika
Wellness
80/100
146 Bloom Nutrition
Wellness
80/100
147 Dame
Wellness
80/100
148 DNAfit Testing
Wellness
80/100
149 Dose
Wellness
80/100
150 Drink LMNT
Wellness
80/100
151 embark
Wellness
80/100
152 EnChroma
Wellness
80/100
153 Evvy
Wellness
80/100
154 Flewd
Wellness
80/100
155 Hawthorne
Wellness
80/100
156 Helix
Wellness
80/100
157 HVMN
Wellness
80/100
158 Jems
Wellness
80/100
159 Levels
Wellness
80/100
160 Mindalt
Wellness
80/100
161 ora
Wellness
80/100
162 Thinx
Wellness
80/100
163 Superpower
Wellness
79/100
IM8 164
IM8
Wellness
79/100
165 Atlas
Wellness
79/100
166 Betterbrand
Wellness
79/100
167 Cure
Wellness
79/100
168 Deeps
Wellness
79/100
03
Asked & answered
Everything shoppers ask us about DTC wellness — scores, prices and sustainability.
What is the best DTC wellness brand?
Omami tops our ranking with a DTCetc score of 96/100, based on quality, sustainability and pricing. See the full ranked list above for the rest.
How many DTC wellness brands are on DTCetc?
We track 355 direct-to-consumer wellness brands, each scored on quality, sustainability and price and ranked accordingly.
What are the most affordable DTC wellness brands?
GoodRx, Blink Health, Lucky Vitamin carry the lowest price tiers in our wellness ranking.
What are the most sustainable wellness brands?
Pym, Prima CBD Skincare, OOO Yoga Mat lead the category on our sustainability score.