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Hawthorne
Join the thousands of premium customers who have turned to Hawthorne for their premium skincare, deodorant, shampoo, body wash, soap, cologne, and more. Our men's grooming products are tailored to you to help you feel fresh and put your best face forward. Best of all, every purchase comes with a 100% satisfaction guarantee and the fastest free shipping in the business.
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DTCetc’s Take
Popular Products
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Hawthorne is a brand that was founded in 2016 by Phillip Wong and Brian Jeong. It offers a range of custom-made, natural home and personal care products, from cologne and shampoos to deodorants and candles, all made in the USA. Hawthorne has been featured in several leading publications and has an impressive following of 45K on Instagram. Customers can take a quiz to find the perfect fragrance for their personality, and subscribers receive 10% off and free shipping. All products are free from sulfates, parabens, silicones, phthalates, talc, and aluminum and are cruelty-free. If customers don't like a scent, they can return it for a new one, free of charge.
Eco-conscious customers who prioritize natural and sustainable products would find Hawthorne useful. These customers are likely to be concerned about the impact of their purchases on the environment and their health. They look for products that are free from harmful chemicals and are made using sustainable practices. Hawthorne aligns with these values by offering custom-made, natural home and personal care products that are free from sulfates, parabens, silicones, phthalates, talc, and aluminum. The brand's commitment to being cruelty-free also appeals to customers who prioritize ethical and responsible practices. Additionally, the brand's fragrance quiz allows customers to find a scent that matches their personality, which is important to customers who want to express their individuality through their personal care products. Overall, Hawthorne offers a range of products that align with the values of eco-conscious customers who prioritize natural, sustainable, and ethical practices.
Products powered by Next Big Shop - get real time product and sales insights on any Shopify store.
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Here's what shoppers have to say:
- Personalized quiz accurately matches customers with their preferred scents.
- Candle was of high quality and aesthetically pleasing.
- Brand is now accessible nationwide in Target stores.
- Face lotion is of high quality.
- Variety of formulations available.
Cons
- The products did not meet expectations in terms of longevity, size, and quality.
- The brand lacks targeted lines for specific skincare concerns.
Hawthorne ships domestically within the USA (Alaska & Hawaii included) with standard shipping taking 3-7 business days. Subscriptions and orders over $25 receive free shipping, while orders under that amount cost $5 for shipping. Express orders cost $10 and arrive within 2 business days.
Hawthorne's return policy allows customers to initiate a cologne reorder within 30 days of delivery if they are not 100% satisfied with their purchase. Customers should email [email protected] and let them know what changes they would like to make. If a full refund is desired, customers should specify this in their email and Hawthorne will provide instructions on how to proceed. There is no stated time limit for processing returns. All items may be returned, except for those marked as final sale.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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This brand offers products that are on the pricey side.
Sustainability Score
90
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100
This brand offers products that are on the pricey side.
Quality Score
90
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100
This brand offers products that are on the pricey side.
DTCetc Score
80
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100
This brand offers products that are on the pricey side.
Target Audience
Young professionals
Stereotype
Eco-conscious
Pricing Rating
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Sustainability Score
90
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Quality Score
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DTCetc Score
80
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100
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