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Every brand,
A to Z.

The full DTCetc index — every direct-to-consumer brand we track, scored, summarized and ready to compare.

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11 Honore

11 Honore is an inclusive e-commerce brand founded in 2017 by Patrick Herning and Kathryn Retzer, offering designer basics, formal wear, and workwear for plus-sized women in sizes 12-24. Featured in The New York Times, Forbes, and at New York Fashion Week, 11 Honore celebrates the beauty of all body types, empowering plus-sized women to feel seen and represented in elegant designer fashion.

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Athena Club

Athena Club is a sustainable self-care brand founded in 2017 by Allie Griswold, Maria Markina, and Charles Desmarais. We offer all-natural, clean, and sustainable products such as razors, tampons, body lotions, and supplements that are free of synthetics, additives, and harsh substances. We are committed to sustainability and ethical sourcing and have donated over 1 million period products to those in need.

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Balls Trimmer

Balls, a family-owned brand, has revolutionized men's grooming with their ceramic anti-nick blades and SackSafe guard trimmer. Their line of lotions and washes enhance the experience, and their 24/7 customer support team is always available. Join Balls in breaking the taboo around men's grooming.

Bevel

Bevel is committed to providing men with the products and tools to improve their appearance, grooming, and their lives. Our shaving system provides value and a unique, comfortable shaving experience. We recently launched Bevel Shave, Skin, Hair & Beard products that reduce irritation, moisturize skin, exfoliate and leave you polished.

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Dollar Shave Club

Dollar Shave Club is a monthly service for everything you need in the bathroom – from razor blades to grooming products. Having trouble deciding exactly what products you need? We've picked our five best-sellers and bundled them into The Humble Twin. You don't have to have any subscription experience to try this club, just an empty bathroom cabinet!

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Estrid

Estrid is the razor brand for those who want to shave with a purpose. Their stainless steel razor is cruelty-free and made to last a lifetime, while their mission challenges gender-based discriminatory pricing.

Estrid Razor

Estrid Razor is a European razor brand founded in 2019 by Amanda Westerbom, Ben Eliass, and Alan Aygun. Their mission is to make shaving comfortable, affordable, and eco-friendly with high quality, vegan products, recyclable packaging, and climate compensation. They partner with Women for Women International, donating 1% of profits to female survivors of war. Estrid has been praised for their quality and affordability, making them a popular choice for a comfortable, eco-friendly shave.

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Flamingo

Flamingo is a personal care brand that takes body care seriously. Their high-quality products are designed to support women's personal care routines and help them show up as themselves in public. With years of experience and expertise, Flamingo is perfect for customers who prioritize personal care and value investing in themselves.

Frankli

Introducing Frankli, the ethical, sustainable, and inclusive razor brand revolutionizing the shaving industry. With premium materials and a commitment to sustainability, Frankli offers a range of reusable razors suitable for all genders and skin types. Make a positive impact on the environment while enjoying a superior shaving experience.

Fur

Fur Oil is an all-natural, full-body skin and hair treatment brand founded in 2014 by best friends Laura Schubert and Lillian Tung. Their facial-grade, vegan, cruelty-free, and non-toxic products have been dermatologically and gynaecologically tested, and have been praised by Emma Watson. Fur Oil is committed to inclusivity, offering a personalized product quiz and rewards for membership.

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Gentle Herd

Indulge in the luxurious and timeless cashmere and wool pieces from Gentle Herd. This environmentally-friendly brand prides itself on providing the finest materials while ensuring the comfort and freedom of their herd. Perfect for the fashion-conscious individual who values animal welfare and a responsible lifestyle.

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