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Dollar Shave Club
Dollar Shave Club is a monthly service for everything you need in the bathroom – from razor blades to grooming products. Having trouble deciding exactly what products you need? We've picked our five best-sellers and bundled them into The Humble Twin. You don't have to have any subscription experience to try this club, just an empty bathroom cabinet!
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DTCetc’s Take
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Dollar Shave Club is an American company founded by Mark Levine and Michael Dubin in 2011 that delivers affordable, well-made personal grooming products to its subscribers by mail. The company has since expanded beyond razors to include a wide variety of products, such as shave butter, post-shave creams, skincare items, shampoo, conditioner, and toothpaste. Subscribers can customize their own box and receive regular refills, and non-subscribers can still shop for individual items. All orders that include refill blades come with free shipping, and the more products you order, the higher the discount. Additionally, Dollar Shave Club offers a 30-day money-back guarantee.
Dollar Shave Club primarily targets men in their social media marketing, but their products can be used by both men and women. Although there is no specific category of products for women, it is possible to find unisex items on the website.
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Here's what shoppers have to say:
- Nice packaging and handle with a good weight.
- Variety of products beyond just the blades, including shower, aftershave, oral and skin care.
- Convenient subscription service, with ability to skip deliveries.
- Good value for money.
- High quality blades.
- Good customer service.
- Products are simple and give a close shave.
- Non-disposable razor.
Cons
- Inconsistent blade quality
- Poor handle build quality
- Reduced size of shave butter
- Lack of helpful customer service
- Changes to product formulae without notice
- Aggressive subscription reminders
- No option to purchase one-off items
- Website functionality issues
- Poor customer service response to issues
- Limited availability of larger shave cream bottles
- New products not easily visible on existing accounts
Dollar Shave Club currently ships to the United States, Canada, the United Kingdom, and Australia. Subscription boxes that contain razor refills ship for free, and orders typically arrive within 3-5 business days. If an order doesn't arrive within 14 days, customers can contact the brand's customer service team. For international orders, Dollar Shave Club is looking to expand its service in the near future, and customers will be billed on the day their order ships out. There may be delays due to COVID-19.
Dollar Shave Club offers a 30-day money-back guarantee for customers who are not satisfied with their products. To initiate a refund, customers must contact the customer service team within 30 days of purchase. Returns are typically processed within a few days. All items are eligible for return except for those that are marked as non-refundable.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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This brand offers products that are on the pricey side.
Sustainability Score
60
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This brand offers products that are on the pricey side.
Quality Score
90
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This brand offers products that are on the pricey side.
DTCetc Score
78
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This brand offers products that are on the pricey side.
Target Audience
Men, Women
Stereotype
Practical
Pricing Rating
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Sustainability Score
60
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Quality Score
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DTCetc Score
78
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100
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Speciality
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