GEM

GEM is a health and wellness brand founded in 2018 that offers natural, plant-based supplement bites free of fillers, added sugars, and allergens. Their products are designed to help people live healthier and fuller lives and have been featured in major publications like Business Insider, Forbes, and health and wellness blogs.

Category
Wellness
Socials
95
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About GEM

GEM is a health and wellness brand founded in 2018 by Sara Cullen that offers daily supplement bites made with natural, plant-based ingredients that are free of fillers, added sugars, and allergens. Their products are designed to help people live healthier and fuller lives, and come in easy-to-combine options to target different ailments. GEM has been featured in major publications like Business Insider, Forbes, and health and wellness blogs, and ships nearly five million bites from their headquarters in California.

Who Shops At GEM

GEM is a daily supplement brand that is designed to address multiple issues at once through its synergistic benefits of whole foods packed with different nutrients and vitamins. It is suitable for anyone who is looking for a solution to their issues, and can be personalized to target specific problems such as difficulty sleeping, irritability, and an unbalanced mood. The combinations are endless, allowing users to tackle all their issues with just a few bites.

What customers love about GEM

Here's what shoppers have to say:
  • GEM uses whole food ingredients to deliver essential nutrients for optimal absorption.
  • They use targeted vitamins and ingredients for optimal health, immunity, calm, and sleep.
  • They have figured out how to package the taste of seaweed/algae with the right ingredients - even though they may have "sweet" flavor profiles, they are counter-balanced with tangy (citrus), spicy (ginger), and the use of cocoa/cacao, which blends wells with the seaweed.
  • The Cacao sleep essentials helps users "Fall asleep, stay asleep, and wake up restored."
  • The packaging and the general idea of the product is liked by many.
Cons
  • The quality of GEM's products is inconsistent.
  • GEM's customer service can be slow to respond to inquiries.
  • Some customers have reported issues with shipping and delivery.

GEM's Shipping Policy

GEM currently only ships domestically within the US, but they are hoping to expand their shipping options in the future. For domestic orders, there are three different shipping options available. Economy Shipping (5-10 days) is free, Expedited Shipping (3-5 days) costs $10, and Premium Shipping (2 days) costs $15. Orders over $50 qualify for free Shipping.

GEM's Return Policy

GEM does not accept returns, but customers can contact the brand with any questions or concerns. Cancellations or changes to subscriptions can be made up to one day before the charge date. No returns are accepted, and there is no time limit for when an item can be returned. No items can be returned.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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75
This brand offers products that are on the pricey side.
Sustainability Score
90
/
100
This brand offers products that are on the pricey side.
Quality Score
95
/
100
This brand offers products that are on the pricey side.
DTCetc Score
85
/
100
This brand offers products that are on the pricey side.
Target Audience

Healthy, Natural, Balanced

Stereotype

Health-conscious

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Sustainability Score
90
/
100
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Quality Score
95
/
100
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DTCetc Score
85
/
100
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GEM on Socials

View this profile on Instagram

GEM (@GEM) • Instagram photos and videos

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