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Wellness — Wellness-seeker

Prima

Prima is a wellness brand that combines hemp, science, and nature to cultivate wellbeing. Their CBD-infused products, including skincare and supplements, are made with high-quality, clean ingredients, and their mission is to help individuals find balance and improve their overall health.

Prima
DTCetc Score
74
out of 100
01

In the wild

Campaign & product imagery, pulled straight from the source. Drag to explore →

02

The story

Prima is a wellness brand founded to provide products, tools and education rooted in science and nature. The company positions itself as advancing health and cultivating wellbeing through an approach that combines scientific rigor with respect for natural solutions.

Who shops at Prima

Prima is for individuals seeking wellness products and education grounded in science and nature.

Prima
100%
Direct-to-consumer
Wellness
Category
03

The DTCetc bottomline

74
/100
Overall score
Quality70
Sustainability75
Value for money70
Category
Wellness
Style
Wellness-seeker
04

What customers say

Customers love
  • Free shipping on orders of $75+
  • 30-day return window for full refunds
  • Founded by wellness advocates and science enthusiasts
  • Combines science and nature in product approach
  • Positioned as a changemaker brand in wellness
05

Popular products

Shop the range ↗

Prima shipping policy

Free shipping over $75

Prima offers free shipping on orders of $75 or more.

Prima return policy

30-day return window

Orders can be returned within 30 days of delivery for a full refund, with an $8.00 deduction for return shipping fees.

06

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