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Hux
Hux simplifies nutrition with accessible, beautiful supplements that promote balance and stability. Their science-backed formulations offer a daily edge for wellness routines. Find your path with Hux.
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DTCetc’s Take
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Hux is a health company founded in the year 2019 by Damien, Fadi & Alistair, based on the idea of making complex nutrition simple. Hux's mission is to inspire people to find their daily edge by offering supplements that are both accessible and beautiful. Hux believes that good health is about balance and stability, and that health should not be boring or restrictive. Their supplements are designed to be a daily edge, your insurance policy, your booster shot, the extra hour of focus or the gift of sleep after another long day. Hux's supplements are based on science and are composed to make our bodies work better. Hux's philosophy is about rituals, not rules, and they want to help you find your path, not the beaten path.
Hux is popular among customers who want to simplify their approach to nutrition and find supplements that are both accessible and beautifully designed. The brand's focus on science-backed formulations and the idea of promoting balance and stability in health make it a go-to choice for individuals looking for a daily edge in their wellness routines.
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Here's what shoppers have to say:
- The Hux bag is big and heavy duty, perfect for grocery shopping.
- Nootropics have helped improve focus and energy levels while working from home.
- The essential nutrient tablets are great tasting and don't contain any artificial sweeteners or bulking materials.
- The watermelon hydration tablets provide hydration benefits without a strange taste and are perfect for post-workout or replacing soda cravings.
- The sleep aid has made a noticeable difference without causing grogginess like other options.
- The skin supplement has already shown improvement.
- The watermelon hydration tablets have been life-changing, especially for hangovers.
Cons
- The product's flavor may not be to everyone's liking and may require multiple tablets per drink, making it less cost-effective compared to other hydration products on the market.
- The price point may be considered high for what the product delivers, with strong flavors that are not subtle and can give water a slight viscosity.
- The taste of the product is subjective, with some finding it enjoyable while others may find it unpleasant.
- The original blend may not be as palatable as other products on the market, although the vanilla blend has received better reviews.
- While the product is effective, some users have reported issues with the taste and how well it mixes in water.
Hux uses Royal Mail for their delivery service. They offer two options for delivery, Standard and Express. Standard delivery uses Royal Mail's 48hr tracked service and takes 2-3 working days. Express delivery uses Royal Mail's 24hr tracked service and takes 1-2 working days.
Hux offers a return policy for their products. Customers who are not entirely satisfied with their Hux purchase can get in touch with the company via email within 15 days of receiving their order.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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This brand offers products that are on the pricey side.
Sustainability Score
50
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100
This brand offers products that are on the pricey side.
Quality Score
75
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100
This brand offers products that are on the pricey side.
DTCetc Score
57
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100
This brand offers products that are on the pricey side.
Target Audience
Simplifiers, wellness seekers, science-backed
Stereotype
Wellness-seeker
Pricing Rating
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Sustainability Score
50
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100
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Quality Score
75
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100
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DTCetc Score
57
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100
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