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Every brand,
A to Z.

The full DTCetc index — every direct-to-consumer brand we track, scored, summarized and ready to compare.

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11 Honore

11 Honore is an inclusive e-commerce brand founded in 2017 by Patrick Herning and Kathryn Retzer, offering designer basics, formal wear, and workwear for plus-sized women in sizes 12-24. Featured in The New York Times, Forbes, and at New York Fashion Week, 11 Honore celebrates the beauty of all body types, empowering plus-sized women to feel seen and represented in elegant designer fashion.

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Beautycounter Products

Beautycounter is an innovative skincare and cosmetics brand founded by entrepreneur Gregg Renfrew in 2013. They strive to create safer makeup for both people and the planet, excluding over 1,800 toxic ingredients from their product formulas. Featured in publications such as Bloomberg, Forbes, and Happi Magazine, they offer a wide range of self-care products, from makeup to skincare to beauty tools, and have pledged to be carbon neutral by 2030 and to use sustainable packaging exclusively by 2025.

Birchbox

Birchbox is an online beauty and grooming brand founded in 2011 to prioritize self-care and make it easy for customers to discover new products. With full-size products, monthly subscription boxes, reviews, and discounts, Birchbox encourages customers to explore and care for their beauty and grooming needs.

Bombas

Bombas is a United States-based comfortable apparel retailer that sells men's, women's, and children's Socks. Bombas believes in comfort for all, that’s why with every product purchased they make a donation to the homeless. Their socks are made with high quality fabrics and fun designs, and above all they're the perfect length.

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Capri Blue

Capri Blue is a fragrance brand founded in 2012 by Tom Reed, offering a wide range of cruelty-free, clean, and non-toxic candles, diffusers, and other products. Featured in major media outlets like Forbes, New York Magazine, E! Entertainment, and USA Today, the brand is best known for its distinctive cobalt blue jars and signature Volcano scent.

Cheekbone Beauty

At Cheekbone Beauty, we strive to provide you with the best in cruelty-free cosmetics – but also look to advocate for the First Nations community! Our Warrior Women Liquid Lipsticks are made in Canada and 10% of our profits go towards education funding for First Nation's youth.

Cirque Colors

Cirque Colors is a Brooklyn-based, vegan, non-toxic, and cruelty-free nail polish brand founded in 2012 by Annie Pham. It offers a variety of unique polishes, including thermals and holographics, that are chip-resistant and long-lasting. The company donates net proceeds from limited-time colors to charity and is now sold in stores worldwide.

Cocokind Skincare

Cocokind is an award-winning clean and natural skincare brand founded in 2015 by Priscilla Tsai. Their products are made with vegan, cruelty-free, and sustainably sourced ingredients and are crafted in the US. Customers have left hundreds of positive reviews online, praising the brand for its ethical practices and natural ingredients.

Comme Si

Comme Si is a luxury fashion brand that celebrates the art of living with refined staples. Crafted from fine materials, their products are expertly tailored and sustainably manufactured. Their signature trouser sock is both stylish and functional, offering timeless designs that elevate any wardrobe. For those who appreciate luxury fashion and value quality, Comme Si offers a range of products that are both timeless and contemporary.

COMRAD Socks

COMRAD is a California-based sock brand that offers fashionable and comfortable compression socks with spirited colors and patterns, soft and breathable fabric, and smart details for added support. It has been featured in major publications and has a growing following of 31k on Instagram, and was awarded Best Compression Socks from Best Products in 2020.

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Doe Lashes

Doe Lashes is a California-based beauty brand founded in 2020 by Jason Wong. We specialize in handmade, ultra-fine Korean silk fiber lashes that are lightweight, non-irritating and comfortable. Our commitment to sustainable and cruelty-free production makes us stand out, and our lash quiz helps customers find their perfect style. Enjoy 10% off with subscription, plus thousands of 5-star reviews. International shipping available.

Drink LMNT

LMNT is a 2018 performance-enhancing electrolyte product founded by Robb Wolf. Our travel-friendly pouches are packed with high sodium content, no sugar, gluten, or artificial ingredients, and designed to be Paleo and Keto-friendly. Try our nine flavors and save with our subscription options.

Duradry

Duradry is the leading brand in sweat-blocking products, founded in 2014 by Jack Benzaquen and Jacobo Plitman to provide relief to those suffering from hyperhidrosis and body odor. With over 250,000 customers, Duradry offers a variety of cruelty-free and vegan products, plus a 100-day free returns policy and subscription service.

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Fenty Beauty

Fenty Beauty is a global beauty brand by Rihanna that celebrates diversity and inclusivity, offering makeup products for all skin types and shades. With millions of views and positive customer reviews, Fenty Beauty is a leader in the beauty industry.

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