The full DTCetc index — every direct-to-consumer brand we track, scored, summarized and ready to compare.
Prima is a sustainable, ethical skincare brand that uses clinically tested hemp-based products to provide natural health and wellness benefits. Founded in 2018 by Laurel Angelica Myers, Christopher Gavigan, and Jessica Assaf, Prima is a BCorp and EWG verified company that donates 1% of its annual revenue to its nonprofit partners. All Prima products are 100% carbon neutral and Climate Neutral Certified.
P.volve is an all-access digital platform that includes online streaming, mobile applications, fitness class schedule, equipment sales and more. P.volve offers a complete experience for home or commercial fitness use including the best in innovative training equipment, apparel and content to deliver the ultimate training experience.
Protect your home and watch over what matters to you with Ring video doorbells, security cameras, alarm systems, and smart lighting. Create peace of mind knowing what's happening at all times with instant mobile alerts.
Run Gum is the perfect pick-me-up for athletes and busy individuals who need a boost. With a team of experts, their performance-enhancing chewing gum is designed to help you Run Your Day and achieve your goals.
When it comes to home security, SimpliSafe has you covered. Rated the #1 home security system by The Verge and one of the "best home security systems" by Wirecutter, SimpliSafe protects over 3 million Americans day and night. Offering 24/7 professional monitoring with no contracts, SimpliSafe's advanced wireless equipment detects intruders in real-time, and sends help when you need it.
Soar Running is the ultimate choice for runners who demand high-quality and stylish apparel. Their innovative designs incorporate sports science and real-world experiences to create products that push the limits of performance.
The Soul Cap provides increased room for a convenient, comfortable fit. From our ponytail holders to the innovative True Braids™, we have you covered to keep your hair in check. Ideal for those with dreadlocks, weaves, braids and extensions - designed with extra room in mind.
S'well is an eco-friendly lifestyle brand founded in 2010 in New York that creates reusable stainless steel bottles and other containers to reduce single-use plastic. Their fashionable, triple-layered, BPA-free bottles are vacuum-insulated to keep drinks cold for 36 hours and hot for 18 hours. As a partner of UNICEF, they have donated $1.4 million to provide clean water to vulnerable communities.
Introducing Take It Easy Honey, the yoga wear brand that combines elegance and comfort. Designed to be worn on and off the mat, their collection allows you to move freely while feeling your most magnificent self. With a focus on sustainability, their activewear feels great on the skin and supports your active lifestyle. Find your unique style with Take It Easy Honey.
The Beauty Chef offers a range of bio-fermented, probiotic-rich wholefood supplements and organic skincare products that nourish the skin, body, and microbiome. Their unique formulas are developed with cutting-edge research to support gut health and overall wellbeing.
Therabody is a tech wellness company founded in 2007 by Dr. Jason that develops products and services for muscle recovery. Their percussive therapy technology offers pain relief, accelerated recovery, and enhanced performance, and has been featured in top publications such as Forbes, GQ, Health, and Vogue.
Thousand Helmets is a cycling accessory brand founded in 2015 by Gloria Hwang with a mission to save lives. Their stylish, comfortable and affordable helmets are designed for urban cyclists and skaters, and are made with environmentally friendly materials and packaging. Offsetting 110% of their carbon emissions each year, they offer free shipping and exchanges, an Anti-Theft Guarantee, free replacements, and a wide range of cycling accessories for adults and children.
Thriva empowers health-conscious individuals to take control of their well-being with regular health checks powered by science and delivered by qualified experts. Achieve your health goals and prevent chronic diseases with Thriva.
Veloretti is a Dutch cycling brand that combines classic and modern designs with direct-to-consumer sales, allowing customers to customize their purchases online and try out the bikes in their Amsterdam showroom. Founded in 2013 by Ferry Zonder, Veloretti offers a wide range of cycling products and accessories, all designed and manufactured in their own factories.
Discover the joy of wearing sustainable and feel-good clothing with vervola. This Bali-based brand offers comfortable and stylish clothes inspired by yoga, perfect for everyday wear and countless occasions. With a commitment to sustainability, vervola creates clothing that not only makes you look good but also feels good. Join us in supporting a brand that aligns with your values and offers versatile and eco-friendly fashion.
Whoop Strap is a revolutionary fitness monitor that helps people unlock their physical potential with in-depth analysis, heart-rate tracking, sleep detection, and recovery monitoring. Founded in 2015 by industry leaders in Boston, Whoop Strap is the official fitness tracker of the NFL, MLB, and PGA, and has earned a spot on Fast Company's 2020 Most Innovative Companies list.