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Soul Cap
The Soul Cap provides increased room for a convenient, comfortable fit. From our ponytail holders to the innovative True Braids™, we have you covered to keep your hair in check. Ideal for those with dreadlocks, weaves, braids and extensions - designed with extra room in mind.
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Soul Cap is an innovative brand founded in 2017 in the UK by two best friends, Michael Chapman and Toks Ahmed. It was designed to make swimming more inclusive and accessible to people with big beautiful hair. The brand has been featured in popular media outlets such as Vogue, Allure, Women’s Health, and The New York Times. Soul Cap offers a variety of products, including swim caps, clothes, accessories, and training gear, all made with 100% premium silicone and latex-free. They also continue to fight for diversity and inclusivity in the swimming sport for everyone.
Soul Cap is a brand that offers swim gear for people of all ages and genders. Their flagship product, the Soul Cap swim cap, is designed to protect big and beautiful hair, but they have since developed products that can help all kinds of swimmers. All of their products are unisex, making them suitable for anyone who wants to protect their hair while swimming.
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Here's what shoppers have to say:
- Soul Cap provides excellent protection for the head and face, with a snug fit and comfortable feel.
- The breathable fabric ensures that the wearer remains cool and comfortable, even during strenuous exercise.
- The adjustable straps allow for a secure fit and the reflective logo adds a stylish touch.
Cons
- The quality of Soul Cap products is inconsistent and unreliable.
- The customer service experience with Soul Cap is lacking and unresponsive.
- Soul Cap's pricing is not competitive compared to other brands in the market.
Soul Cap offers free shipping to the US for all orders over $135. For orders less than that, there is a flat rate of $10. Delivery to North America generally takes 10-14 business days. Additionally, Soul Cap ships internationally with DHL, though international shipments are subject to taxes and duties.
Soul Cap has a 14-day return policy from the day that you receive your package. Items must be in the same condition as received and in their original packaging. To initiate the return process, customers must contact Soul Cap through the contact page on their website. No exchanges are offered, and customers must cover the cost of return shipping. Damaged or defective products must be reported to Soul Cap and will be handled by the company. No items are non-returnable. Returns are typically processed within 5-7 business days.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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This brand offers products that are on the pricey side.
Sustainability Score
90
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100
This brand offers products that are on the pricey side.
Quality Score
90
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100
This brand offers products that are on the pricey side.
DTCetc Score
78
/
100
This brand offers products that are on the pricey side.
Target Audience
Inclusive, Diverse, Swimmers
Stereotype
Natural-haired
Pricing Rating
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Sustainability Score
90
/
100
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Quality Score
90
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100
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DTCetc Score
78
/
100
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