Naja

Naja is the first underwear company that is targeting the middle-class with high-end vegan and eco friendly products. Naja's patent pending technology includes 10 anti-microbial treatments in one unique fabric built to be anti-odor and extremely comfortable. Naja was created by Courtney Bowles, a women's underwear lines veteran who became an accidental feminist entrepreneur after she spent two years killing herself working for someone else. Naja is the first underwear company that is targeting the middle class with high end vegan and eco friendly products. Every purchase you make makes the world better.

Category
Apparel
Specialty
Socials
68
/
100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
Sustainable
Environment Friendly

DTCetc’s Take

About Naja

Naja is a lingerie company founded by Catalina Girald in 2013 that offers a wide range of lingerie products, including bras, panties, bodysuits, and loungewear, all made with eco-friendly and sustainable materials. Naja's mission is to empower women and promote body positivity through their products. In addition to their commitment to sustainability, Naja also supports women's education and employs single mothers and female heads of households in their factories. Naja occasionally offers discount codes and coupons to its customers. With Naja, customers can feel good about their purchase, both for the quality of the products and the company's social and environmental responsibility.

Who Shops At Name

Women seeking eco-friendly and sustainable lingerie that empowers and promotes body positivity shop at Naja. These customers value the company's commitment to women's education, supporting single mothers and female heads of households, and its dedication to social and environmental responsibility.

What customers love about Naja

Here's what shoppers have to say:
  • Naja's lingerie has nice prints and fit perfectly.
  • The quality of Naja's products is impressive and lasts even after multiple washes.
  • Naja's lace undies are extremely comfortable.
  • Hassle-free shipping and affordable pricing.
  • Excellent customer service
  • The company's ethics and commitment to social responsibility are appreciated by customers.
  • The products are cute, well-made and well-packaged.
Cons
  • Shipping and receiving products can be delayed
  • Pre-order items may not always be clearly labeled
  • Customer service can be lacking, with slow response times and poor communication about delays
  • Sizing and returns can be problematic, with some final sale items not eligible for return
  • Pricing discrepancies have been reported on the website
  • Some customers have raised concerns about the brand's business practices, including the deletion of negative comments on social media
  • Overall, some customers have reported a lack of satisfaction with their experience with the brand

Naja's Shipping Policy

Naja offers free standard shipping for US orders over $100 via UPS Ground. International shipping is also available via UPS with prices shown at checkout. However, the customer will be responsible for paying their own country's specific duties and taxes upon arrival. Shipping confirmation emails with tracking details are sent once orders are dispatched, which usually takes 1-2 business days. Pre-order is also available for products that are on pre-order for 8-12 weeks, and shipping is done about a week after the inventory is received. If an order is marked as delivered but not received, customers are advised to contact their shipper for further delivery details. Naja ships to the address specified in the order, and is not responsible for issues relating to incorrect or undeliverable addresses.

Naja's Return Policy

Naja's return policy requires all eligible merchandise to be unworn, undamaged, and unwashed with all Naja tags attached. Unfortunately, for health and safety reasons, undies cannot be returned. Additionally, all swim and sale items are final sale. Full priced items purchased using a sale discount code will only be accepted for store credit. If returned merchandise is in a condition inconsistent with the guidelines of the return policy, a reconditioning fee of $7.50 will be charged if the garment can be repaired. Merchandise that cannot be repaired will not be accepted for return or exchange. Customers have 15 days from the day of delivery to return items for a full refund or exchange. Naja does not pay for return shipping. Items returned after the 15-day return period cannot be returned or exchanged. To initiate a return, customers must email Naja for proper information to process the return or exchange. Naja will issue a refund within 14 business days of receiving and processing the returned order in their warehouse.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
75
This brand offers products that are on the pricey side.
Sustainability Score
85
/
100
This brand offers products that are on the pricey side.
Quality Score
68
/
100
This brand offers products that are on the pricey side.
DTCetc Score
80
/
100
This brand offers products that are on the pricey side.
Target Audience

Eco-conscious lingerie shoppers

Stereotype

Eco-conscious

Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
This is some text inside of a div block.
This is a placeholder
Sustainability Score
85
/
100
This is a placeholder
Quality Score
68
/
100
This is a placeholder
DTCetc Score
80
/
100
This is a placeholder

Naja on Socials

View this profile on Instagram

Naja (@Naja) • Instagram photos and videos

Brands Like Naja

Looking for brands similar to Naja

We've got you covered. Check out this list of similar Apparel brands that customers of Naja love.

Adore Me

Adore Me is the first women’s underwear company that lets you try on lingerie in the comfort of your home. Our lingerie is specifically designed to foster confidence and liberate you from the pressures of shopping for the perfect piece. With Adore Me, you have the choice to make wardrobe decisions away from the pressure of a dressing room, helping you relax and enjoy the experience.

Gooseberry Intimates

Gooseberry Intimates is a Bali based lingerie label, with a strong focus on the details of each and every design. With daring details and just the right amount of sass, Gooseberry Intimates empowers you to be the most confident version of the woman you already are. Gooseberry Intimates uses styles with a touch of lace, a feminine cut, and carefully styled details to create a soft and delicate look that is perfect for every-day wear.

MeUndies

Welcome to the future of underwear! MeUndies are stylish, comfortable underwear and loungewear made of micro modal fabric. Before you try a pair you might think they sound too good to be true, but once you try them on you'll see why we're called the best underwear company in the world.

SKIMS

SKIMS is a United States-based modern apparel retailer that sells women's Clothing. SKIMS is the modern solution to shape enhancing undergarments. By prioritizing comfort and fit, SKIMS makes high quality shapewear that enhances, lifts, and tones.

Tiger Mist

Tiger Mist is an Australian brand that offers stylish and affordable apparel for women. The company was founded in 2006 by two sisters, Jodie and Kylie O'Neill. They were inspired to start their own clothing line after struggling to find fashionable and affordable clothes that fit their own personal style. Tiger Mist has become a popular choice for fashion-savvy women around the world who want to look great without spending a lot of money. Tiger Mist has a wide range of clothing options, including dresses, skirts, tops, jeans, and more. You can also find accessories and footwear on the Tiger Mist website. If you're looking for fashionable clothing at a great price, be sure to check out Tiger Mist!

True & Co

Ready to wear more than just the same-old granny panties? Shop our collection of women’s underwear including lace thongs, nylon-blend bikinis, and argyle mesh hipsters along with every cut, color, and style you could ever want to match your mood. True & Co. buys from hundreds of different designers—and we’ve got styles for every body.

32 Degrees

32 Degrees is a United States-based basic apparel retailer that sells men's and women's Clothing. 32 Degrees prioritizes value and comfort by offering basic everyday items that fit everyone's style and budget. Their products range from winter outerwear to summer polo shirts to keep costumers comfortable year-round.

BLANQI

BLANQI is a functional apparel, intimates, and accessories brand founded in 2017 by best friends Valerie Darragh and Sabrina Melarti. It provides chic, breathable, and supportive solutions for pregnant and post-partum bodies, and has been featured in major publications such as Women's Health, Glamour, and New York Magazine. BLANQI offers a range of supportwear, from tanks to leggings to jeans and tops, with sizes XS-3X. It is dedicated to supporting mothers and offers advanced features such as 360-degree support and pockets.

CDLP

CDLP is a luxury essentials brand that's revolutionizing men's underwear and swimwear. Their consciously constructed products are made from innovative, future-oriented materials like Lyocell and Econyl®. CDLP is committed to sustainability and constantly innovating their products for modern, eco-conscious men.

Cuup

Cuup is a lingerie brand founded in 2017 by Abby Morgan and Lauren Cohan with the mission to revolutionize the way bras are designed. Their products are praised for their fit, feel, and quality, and they offer 40 different sizes ranging from 30 to 38 in bands and A to H in cups. Cuup also offers a fit quiz and a bra fitting service at their SoHo location or virtually.

Be the first to know the hottest in online brands.
By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.
No items found.

DTCetc is going through periodic scheduled maintainence. We will be back soon. Meanwhile check out our socials

A Youtube icon
Instagram icon