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The full DTCetc index — every direct-to-consumer brand we track, scored, summarized and ready to compare.

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32 Degrees

32 Degrees, a basic apparel retailer based in the United States, carries a wide array of men's and women's clothing. Placing high priority on value and comfort, this store presents an extensive selection of everyday items designed to suit diverse styles and budgets. The product offerings at 32 Degrees are as varied as they are numerous, from warming winter outerwear to cool summer polo shirts, ensuring customer comfort throughout the year.

696 Nyc

696 Nyc offers a thoughtfully curated collection of handcrafted ceramics and vessels by Japanese craftsmen, celebrating the daily ritual of sharing a meal with loved ones. Each object is sustainably produced, honoring tradition and local arts.

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Aarke

Aarke is a Swedish brand founded in 2013 by Jonas Groth and Carl Ljungh, dedicated to elevating everyday essentials with a touch of grandeur. Their award-winning Carbonator has become a global success, and Aarke now offers a curated selection of water carbonators, water purifiers, CO2 exchanges, and accessories. Customers can enjoy a sense of sophistication with their daily hydration and can take advantage of free shipping on orders over $50.

Adore Me

Adore Me is the first women’s underwear company that lets you try on lingerie in the comfort of your home. Our lingerie is specifically designed to foster confidence and liberate you from the pressures of shopping for the perfect piece. With Adore Me, you have the choice to make wardrobe decisions away from the pressure of a dressing room, helping you relax and enjoy the experience.

A Glass of

A Glass of is the perfect wine brand for those who want to try new and exciting wines without breaking the bank. With a focus on sustainability and supporting independent winemakers, their 200mL pouches are perfect for environmentally conscious wine lovers.

And Soda

And Soda is a UK-based beverage brand founded in 2019 by co-founders Barry Darnell and Michael Johns. Offering stylish, sugar-free, low-calorie, gluten-free, and vegan vodka sodas in three flavors, And Soda has been featured in Stylist Magazine, The Week Magazine, and The Evening Standard and is available in Sainsbury’s and Tesco.

Athena Club

Athena Club is a sustainable self-care brand founded in 2017 by Allie Griswold, Maria Markina, and Charles Desmarais. We offer all-natural, clean, and sustainable products such as razors, tampons, body lotions, and supplements that are free of synthetics, additives, and harsh substances. We are committed to sustainability and ethical sourcing and have donated over 1 million period products to those in need.

Avaline

Avaline, founded by Cameron Diaz and Katherine Power, offers delicious, organically farmed wines that are free from unwanted extras. Their transparently produced wines are perfect for health-conscious customers who value natural products and high-quality taste.

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Balls Trimmer

Balls, a family-owned brand, has revolutionized men's grooming with their ceramic anti-nick blades and SackSafe guard trimmer. Their line of lotions and washes enhance the experience, and their 24/7 customer support team is always available. Join Balls in breaking the taboo around men's grooming.

Bare

Bare: The Scandinavian-inspired brand that combines sustainability and style. Their eco-friendly underwear is made from irresistibly soft TENCEL™ Modal, ensuring comfort and durability. Perfect for those who value minimalistic design and responsible production.

Beast

Beast is a wellness brand that simplifies nutrition and emphasizes the importance of immunity-boosting ingredients. Their personal nutrition blender is best-in-class, making blending easier and more efficient. Made with simple, natural ingredients and clean water, Beast provides customers with the best possible nutrition for a stronger inside.

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