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Home & Garden — Green consumer

Number 2

Number 2 is the eco-chic toilet paper brand loved by conscious consumers. Made from renewable bamboo, their silky texture and stylish packaging elevate your bathroom experience.

gono2.com ↗ ★★★★★ 4.6 via Yotpo
Number 2
DTCetc Score
84
out of 100
01

In the wild

Campaign & product imagery, pulled straight from the source. Drag to explore →

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The story

Number 2 is a sustainable and thoughtfully designed brand of toilet paper that was founded in 2019. The brand quickly became a favorite among those who are looking for eco-friendly and aesthetically pleasing toilet paper. Number 2 is a company that aims to bring richness and liveliness to basic home products. Number 2 uses bamboo, a renewable resource, to create their paper products and is committed to reducing the impact on forests. The texture of their toilet paper is silky and gentle on the skin, providing a luxurious experience. With Number 2, customers can display their rolls and boxes out in the open for a fun pop of style.

Who shops at Number 2

Eco-conscious consumers looking for sustainable and aesthetically pleasing toilet paper shop at Number 2. These customers value the brand's commitment to using renewable resources like bamboo and appreciate the silky, gentle texture of their toilet paper.

Number 2
100%
Direct-to-consumer
Home & Garden
Category
03

The DTCetc bottomline

84
/100
Overall score
Quality85
Sustainability90
Value for money90
Category
Home & Garden
Style
Green consumer
Website
gono2.com ↗
04

What customers say

4.6 Summarized from verified reviews via Yotpo

"Silky-smooth finish, perfected with impressive grippy dots, so you can clean better with less effort/repetition"

Number 2 is highly praised for softness, strength, and eco-friendly design, though a few customers report quality inconsistency and crumbling issues.

Customers love
Soft, silky texture compared to other bamboo TP
Strong and doesn't crumble or leave lint
Attractive, sustainable packaging with no plastic wrapping
Things to consider
Some batches reported as thinner with crumbling/linting issues
Recent price increase noted by subscription customers
19
Verified customer reviews via Yotpo
4
Products tracked by our nightly sync
05

Popular products

Shop the range ↗
Shipping

Number 2 currently ships from their warehouses in California and Nevada. All subscription orders default to FedEx SmartPost shipping, which takes 4 to 10 days. Customers in mainland US get free shipping on all orders, while international customers may have to pay for shipping. Shipping cut off times are at 11am PST Monday - Friday, and all orders that come in before 11am PST are shipped out the next day. Number 2 also offers faster shipping options such as FedEx 3 days, FedEx 2 days, and FedEx Overnight, with corresponding delivery times of 3 days, 2 days, and 1 day respectively.

Returns

Number 2's return policy states that they do not process refunds and do not accept returns of toilet paper, paper towels, and tissue paper for sanitary reasons. However, if a customer's order is lost, damaged, or defected during transit, the company is happy to provide a replacement as fast as possible, with certain restrictions applying.

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