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Beauty — Eco-conscious

Nécessaire

Necessaire is a Californian clean beauty brand founded in 2018 by Randi Christiansen and Nick Axelrod, prioritizing body products like lotions, deodorants, and exfoliators made with clean ingredients and transparency. Certified Clime Neutral, Plastic Neutral, and Leaping Bunny, Necessaire is a leader in eco-friendly beauty.

necessaire.com ↗ ★★★★★ 4.4 via Okendo
Nécessaire
DTCetc Score
80
out of 100
01

In the wild

Campaign & product imagery, pulled straight from the source. Drag to explore →

02

The story

Nécessaire is a direct-to-consumer beauty brand offering body care, hair care, and related products. The brand emphasizes clean, effective, pH-optimized formulations without shortcuts.

Who shops at Nécessaire

Skincare enthusiasts who value clean, effective, and pH-optimized products for the body shop at Nécessaire. These customers appreciate the brand's high-quality ingredients and focus on nourishing and hydrating the skin.

Nécessaire
100%
Direct-to-consumer
Beauty
Category
03

The DTCetc bottomline

80
/100
Overall score
Quality90
Sustainability90
Value for money60
Category
Beauty
Style
Eco-conscious
04

What customers say

4.4 Summarized from verified reviews via Okendo

"I have eczema on my scalp, neck and upper back and these products have changed my life. I was rapidly losing my hair and had bumps and reactions everywhere."

Nécessaire products are highly praised for quality formulations, effective results, and excellent customer service, with nearly all reviews being 5-star ratings.

Customers love
Elegant formulations that absorb well without greasiness or stickiness
Effective for sensitive skin, eczema, and skin concerns like crepiness
Deodorant, body lotions, and hair products deliver noticeable results
Things to consider
One report of underarm darkening from deodorant use
Ingredient safety concerns noted by one reviewer on third-party rating site
Website reordering interface could be more intuitive
05

Popular products

Shop the range ↗

Nécessaire shipping policy

Free shipping over $75

Free standard shipping is available for orders $75 and above; orders under $75 have $8 standard shipping. Rush shipping costs $25. Orders are processed within 1-2 business days, with orders after 12PM EST beginning processing the next business day.

Nécessaire return policy

30-day return window

Returns are accepted within 30 days of purchase if items are unused and in original packaging. Perishable goods, intimate or sanitary goods, hazardous materials, flammable liquids or gases, gift cards, downloadable software, and some health and personal care items are non-returnable.

06

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