Hairstory Hair Care

Hairstory Hair Care is a no-nonsense professional hair care brand founded by two Bumble & Bumble executives that uses only essential ingredients and naturally-derived necessities to help people embrace their hair and the environment.

Category
Beauty
Specialty
Socials
90
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Hairstory Hair Care

Hairstory Hair Care is a no-nonsense hair care brand founded in 2014 by Michael Gordon and Eli Halliwell, two former Bumble & Bumble executives. Their line of professional washes, balms, waxes, and volumizing sprays use only essential ingredients, as well as naturally-derived necessities. The brand is committed to helping people embrace their hair and the environment, being a member of 1% for the Planet and offering a refill pouch plan. Hairstory has been featured in several publications and has thousands of positive testimonials. Their products are free of sulfates and other harmful ingredients, and they offer a subscription plan with 5-10% savings and free shipping. However, their products are pricier than average and can take some time for hair to adjust to the ingredients.

Who Shops At Hairstory Hair Care

Customers who prioritize eco-consciousness and natural ingredients in their hair care products would find Hairstory Hair Care useful. These customers are typically health-conscious and environmentally aware, and they seek out products that align with their values. They are willing to pay a premium for high-quality, natural ingredients that are free of harmful chemicals and sulfates. Hairstory Hair Care's commitment to using only essential ingredients and naturally-derived necessities makes it an ideal choice for these customers. The brand's membership in 1% for the Planet and refill pouch plan also align with the values of eco-conscious customers who prioritize sustainability and reducing waste. These customers are likely to be well-informed about the ingredients in their hair care products and may have experienced negative reactions to harsh chemicals in the past. They are willing to invest in products that are gentle on their hair and scalp, and that promote healthy hair growth. While Hairstory Hair Care's products may take some time for hair to adjust to, these customers are patient and willing to give the brand a chance to work its magic. They appreciate the brand's transparency about its ingredients and its commitment to using only what is necessary to achieve great hair. Overall, eco-conscious customers who prioritize natural ingredients and sustainability in their hair care products would find Hairstory Hair Care to be a valuable addition to their hair care routine.

What customers love about Hairstory Hair Care

Here's what shoppers have to say:
  • Effective product
  • Pleasant scents
  • Relaxing scalp massage
Cons
  • Price
  • Packaging
  • Acne

Hairstory Hair Care's Shipping Policy

For domestic orders, Hairstory ships to 50 states and offers free shipping on your first order. All subsequent orders cost the equivalent of about $4-$6, and orders for members of the New Wash Refill Club are always free. The wait time for your shipment varies depending on location.For international orders, Hairstory ships to Canada, UK, Australia, New Zealand, the EU, Norway, Iceland, and Switzerland. Shipping costs vary depending on location, and customers will receive an estimate at checkout. Orders for members of the New Wash Refill Club are always free.

Hairstory Hair Care's Return Policy

Hairstory Hair Care's return policy allows customers to return or exchange products within 30 days of purchase, as long as they are unopened. If the product has been opened, customers can still return it for a full refund. If the product was damaged, customers should contact the company as soon as possible. Customers are responsible for return shipping fees, and the company does not refund shipping charges. To start a return, customers should contact the company through its Help Center, and the team will provide instructions on how to proceed. There are no items that cannot be returned. The company does not specify how long it takes to process a return.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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70
This brand offers products that are on the pricey side.
Sustainability Score
90
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100
This brand offers products that are on the pricey side.
Quality Score
90
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100
This brand offers products that are on the pricey side.
DTCetc Score
84
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100
This brand offers products that are on the pricey side.
Target Audience

Luxury Hair Care

Stereotype

Eco-conscious

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Sustainability Score
90
/
100
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Quality Score
90
/
100
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DTCetc Score
84
/
100
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Hairstory Hair Care on Socials

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