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Beauty — Eco-conscious

Gussi

Get salon-quality hair at home with Gussi's non-toxic and cruelty-free products. Their DIY keratin treatments and keratin-infused shampoos and conditioners work on all hair types for nourishment and repair.

Gussi
DTCetc Score
81
out of 100
01

In the wild

Campaign & product imagery, pulled straight from the source. Drag to explore →

02

The story

Gussi offers salon-quality hair care products including a formaldehyde-free DIY keratin treatment, sulfate-free keratin-infused shampoo and conditioner, and professional-grade styling tools. The brand emphasizes formulations with Triple Threat/S Complex and positions itself as making salon-quality hair care accessible to everyone.

Who shops at Gussi

For people seeking DIY keratin treatments and keratin-infused hair care products.

Gussi
100%
Direct-to-consumer
Beauty
Category
03

The DTCetc bottomline

81
/100
Overall score
Quality70
Sustainability85
Value for money80
Category
Beauty
Style
Eco-conscious
04

What customers say

Customers love
  • Formaldehyde-free keratin treatment
  • Sulfate-free shampoo and conditioner
  • Professional-grade styling tools included
  • Free shipping on orders $75+
  • Triple Threat/S Complex formula
05

Popular products

Shop the range ↗

Gussi shipping policy

Free shipping over $75

Shipping costs $8.99, with free shipping on orders $75 and above.

Gussi return policy

30-day return window

Returns accepted within 30 days of shipment for unused, unopened products purchased directly from gussihair.com. A pre-paid shipping label is provided, but a $8 domestic or $30 international shipping fee is deducted from the refund.

06

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