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Crown Affair
Crown Affair offers clean, effective hair care products and handcrafted tools that promote a more mindful approach to hair care. Perfect for those who value natural beauty and self-care.
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100
DTCetc Score
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DTCetc’s Take
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Crown Affair is a hair care brand that aims to transform the way people care for their hair. Their product line includes high-quality, clean ingredients and effective formulations that are gentle on your hair. Crown Affair also offers a range of handcrafted tools, such as combs and brushes, that are designed to last a long time and upgrade your hair care ritual. With a focus on natural beauty and self-care, Crown Affair is the perfect choice for those seeking a new relationship with their hair.
Crown Affair appeals to individuals seeking high-quality, clean hair care products and tools that encourage a more mindful and transformative approach to their hair care routine. These customers value natural beauty and self-care.
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Here's what shoppers have to say:
- Effective, translucent, travel-friendly dry shampoo.
- Keeps hair looking smooth with boar bristle brush.
- Luxury experience with shampoo and conditioner.
- Lightweight leave-in conditioner feels rich.
- Lightweight oil provides full coverage.
- Complete game changer for hair.
- Leave-in conditioner makes hair soft.
Cons
- Leave-in conditioner less hydrating for dry, curly hair.
- Formula of leave-in conditioner underwhelming.
- Products can be pricey.
Crown Affair offers three shipping options for domestic orders: Standard (3-5 Business Days), Rush (1-2 Business Days), and Next Day (1 Business Day). The brand currently provides free standard shipping on all orders over $75.
Crown Affair accepts returns for eligible items within 30 days of purchase. To initiate a return, customers must use the returns and exchanges portal provided by the brand. Refunds will be processed within 5-10 business days of the return being processed and will appear in the customer's bank account.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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70
This brand offers products that are on the pricey side.
Sustainability Score
80
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100
This brand offers products that are on the pricey side.
Quality Score
87
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100
This brand offers products that are on the pricey side.
DTCetc Score
85
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100
This brand offers products that are on the pricey side.
Target Audience
Natural, mindful, transformative
Stereotype
Mindful
Pricing Rating
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Sustainability Score
80
/
100
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Quality Score
87
/
100
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DTCetc Score
85
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100
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