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Alphalete Athletics
Alphalete Athletics specializes in creating high-quality fitness apparel for performance and lifestyle. They pay meticulous attention to details, selecting rich colors and comfortable yet stylish cuts. Alphalete Athletics products are tailor-made with the wearer's confidence in mind, undergoing months of design perfection to ensure comfort in every step. The brand is a manifestation of its founder’s commitment to promoting an active lifestyle and fashionable fitness wear.
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DTCetc Score
Brand Tags
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DTCetc’s Take
Popular Products
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Alphalete Athletics was founded in 2012 by Christian Guzman, a fitness enthusiast who started his journey as a 115-pound high school student. Their products are tailor-made with hand-picked colors, comfortable cuts, and stylish designs to make you feel confident and comfortable in every step you take. Alphalete Athletics is more than just a brand, it's a family. They believe in overcoming limitations, dreaming big, and achieving milestones. With a passion for fitness and a commitment to quality, Alphalete Athletics is the perfect choice for anyone looking to elevate their workout game.
Alphalete Athletics would be great for customers looking for more than just workout clothes, but a sense of belonging and motivation. Their clientele is likely seeking to improve themselves physically and mentally and is drawn to a brand that aligns with their values of hard work, determination, and growth. Alphalete Athletics offers high-quality workout apparel designed for performance and comfort, making it easier for customers to focus on achieving their fitness goals.
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Here's what shoppers have to say:
- Ordering experience with Alphalete Athletics was easy and delivery was fast
- Leggings and joggers from Alphalete Athletics fit perfectly and received many compliments
- Alphalete Athletics has excellent customer service
- Alphalete Athletics shorts and leggings are comfortable and stay in place during workouts
- Alphalete Athletics site is easy to navigate and obtain size info from; item descriptions are good
- Amplify leggings from Alphalete Athletics are great quality and flattering with good compression
Cons
- Shipping and return costs can be expensive
- The fit of some products may not be suitable for all body types
- Sizing can be inconsistent across different products
- Some leggings may not be suitable for high-intensity workouts
Shipping options for Alphalete Athletics orders are determined by the provided address at checkout. Orders over $150 qualify for free standard shipping within the US. Standard shipping typically takes 3-5 business days, while expedited options are available. Orders to Alaska, Hawaii, and APO/FPO addresses are shipped via Mail Innovation, with delivery times ranging from 20 to 45 business days. International shipping options vary by destination, with shipping times provided at checkout. Forwarding addresses are discouraged on the US website and may lead to order cancellation. Alphalete advises using their UK site for international orders. They are not liable for lost orders shipped to forwarding addresses.
Alphalete Athletics offers a 30-day return window for all items, excluding those discounted 30% or more, beginning upon delivery. Returns can be made for refunds or exchanges, with exchanges limited to the same item in alternate sizes. If stock is unavailable for an exchange or a different item is requested, a refund will be issued. Returned items must be unwashed, without animal/human hair, glitter, or other matter, and free from odors or markings. Hygiene items like water bottles, face masks, underwear, bodysuits, and socks cannot be returned or exchanged. Swimwear with the original liner attached is eligible for return. Alphalete does not cover the cost of return shipping, and returns made beyond 45 days from the delivery date may be denied. Final sale items, discounted 30% or more, cannot be returned for a refund or exchange but are still covered under the Warranty Policy.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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80
This brand offers products that are on the pricey side.
Sustainability Score
70
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100
This brand offers products that are on the pricey side.
Quality Score
85
/
100
This brand offers products that are on the pricey side.
DTCetc Score
78
/
100
This brand offers products that are on the pricey side.
Target Audience
Active Americans
Stereotype
Fitness enthusiast
Pricing Rating
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Sustainability Score
70
/
100
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Quality Score
85
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100
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DTCetc Score
78
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100
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