Then I Met You

Then I Met You is a 16x award-winning American skincare line founded in 2018 by Charlotte Cho. Offering clean, effective, and transformative products, it has been featured in publications such as Allure, Glossy, PopSugar, Refinery29, Forbes, Vox, and Vogue. It is Leaping Bunny certified, has vegan options, gentle ingredients, fair prices, sustainable packaging, and is woman-owned.

Category
Beauty
Socials
90
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Then I Met You

Then I Met You is a 16x award-winning American skincare line founded in 2018 by Charlotte Cho, who was inspired by the Korean principles of jeong. The company offers clean ingredients, effective, and transformative products. It has been featured in various publications such as Allure, Glossy, PopSugar, Refinery29, Forbes, Vox, and Vogue. It is Leaping bunny certified, has vegan options, gentle ingredients, fair prices, sustainable packaging, free standard shipping on orders over $30 (US only), and is woman-owned.

Who Shops At Name

Then I Met You is great for anyone, regardless of age or skin type, and are fairly priced. The formulas are clean, gentle, and safe for pregnant women. The brand is leaping bunny certified, meaning some of their products are vegan, and they are dedicated to making sustainable products with recyclable packaging.

What customers love about Then I Met You

Here's what shoppers have to say:
  • The Living Cleansing Balm is highly praised and is described as buttery in texture, with a pleasant smell and a luxurious experience. It is effective at removing makeup and sunscreen and does not leave a film or residue behind. It also comes with its own spatula for hygiene and non-contamination.
  • The Double Cleanse is also highly praised, with users noting that it is effective at getting out different impurities and does not strip the skin. It also has a good packaging and brand concept.
Cons
  • The brand's products are considered expensive by some customers.
  • The Cleansing Gel has been criticized for not providing enough hydration and having an unpleasant scent.
  • Recent releases have received mixed reviews from customers.

Then I Met You's Shipping Policy

Then I Met You ships domestically within the US and offers free shipping for orders over $30. Orders are processed within one business day and customers will receive shipping and tracking info through their confirmation email. It usually takes up to 5 business days for the order to arrive once shipped.For international orders, Then I Met You products can be found on sokoglam.com and cultbeauty.com, which offer international shipping to certain countries.

Then I Met You's Return Policy

Then I Met You has a 30-day return policy for customers who are not satisfied with their purchase. Customers can return the item within 30 days of receiving it, as long as it is unopened and unused, and not a final sale item. Shipping charges are not refundable. To return an item, customers must email [email protected] with the reasons for their return, along with their contact info and order number. The company will process the return within 1-2 weeks. Final sale items are not eligible for return.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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70
This brand offers products that are on the pricey side.
Sustainability Score
90
/
100
This brand offers products that are on the pricey side.
Quality Score
90
/
100
This brand offers products that are on the pricey side.
DTCetc Score
84
/
100
This brand offers products that are on the pricey side.
Target Audience

Women, Skincare

Stereotype

Conscious

Pricing Rating
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Sustainability Score
90
/
100
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Quality Score
90
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100
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DTCetc Score
84
/
100
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Then I Met You on Socials

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