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Beauty — Health-conscious

Sons

Sons is a London-based men's health and hair care brand co-founded in 2020 by Adrian and Will. They offer customized solutions to restore healthy hair, as well as products for gut, brain, and immune health. Their commitment to a zero carbon footprint and partnership with Chemist4u pharmacy make their effective and affordable treatments accessible and reliable.

Sons
DTCetc Score
78
out of 100
01

In the wild

Campaign & product imagery, pulled straight from the source. Drag to explore →

02

The story

Sons is a men's wellbeing brand co-founded by Will and Adrian to help men understand health facts and be proactive about their health. The brand was created after the co-founders struggled to find clear information about hair loss solutions. They aim to bring men's health into the 21st century with less stigma, clearer information, and more convenience.

Who shops at Sons

The brand is for men seeking information and solutions for health and wellbeing concerns.

Sons
100%
Direct-to-consumer
Beauty
Category
03

The DTCetc bottomline

78
/100
Overall score
Quality90
Sustainability90
Value for money50
Category
Beauty
Style
Health-conscious
Website
sons.co.uk ↗
04

What customers say

Customers love
  • Free standard 3-5 working day UK delivery on all products
  • Adrian co-founder has a background in clinical research
  • Offers 48-hour tracked Royal Mail service for £1.70
  • 14-day return window for customers exercising right to change their mind
05

Popular products

Shop the range ↗

Sons shipping policy

Sons offers free standard 3-5 working day UK delivery on all products. A 48-hour tracked Royal Mail service is available for £1.70, with delivery Monday to Saturday.

Sons return policy

14-day return window

Customers can end their contract by notifying Sons via post or email. If products have been dispatched or received, they must be returned within 14 days of notifying the company, either in person, by post, or via collection.

06

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