Schmidt's

Schmidt's is an award-winning, natural deodorant brand that uses trending ingredients to create effective products. Certified natural, vegan, and cruelty-free, they're dedicated to transparency and ethical business practices.

Category
Beauty
Specialty
Socials
83
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
Cruelty Free
Organic

DTCetc’s Take

About Schmidt's

Schmidt's is a natural deodorant brand founded by Jaime Schmidt in 2010. Based on her own search for a natural deodorant that actually worked, Jaime started making her own formulas in her kitchen. After many hours of research and testing, she arrived at her ideal deodorant formula, which quickly gained popularity at local farmers markets. Schmidt's is committed to raising the bar on what a natural product can be and how a naturals manufacturer should behave. They use trending ingredients to create award-winning deodorants that are truly effective, and they are certified natural, vegan, and cruelty-free. Schmidt's is dedicated to transparency and ethical, sustainable, and inclusive business practices. They are the first and only natural deodorant in the U.S. to be Certified Natural by leading global certifier Ecocert, giving customers the assurance that their products are truly natural, not just "natural-ish".

Who Shops At Schmidt's

Schmidt's customers are individuals who seek effective, natural deodorants that are certified natural, vegan, and cruelty-free. They appreciate the brand's dedication to transparency and ethical, sustainable, and inclusive business practices. Schmidt's clientele likely consists of people who want to join the natural revolution and use natural products with confidence.

What customers love about Schmidt's

Here's what shoppers have to say:
  • Users appreciate the effectiveness of Schmidt's deodorant, even in extreme situations like sitting by a hospital bedside for days without being able to shower.
  • Many customers have tried multiple natural deodorants without success, but found that Schmidt's works well and lasts all day.
  • The brand has great customer service and stands by their products, offering replacements for defective items.
  • Several users have experienced relief from itching and irritation with Schmidt's, and recommend it to others with sensitive skin.
  • Schmidt's is effective even in hot, humid climates like Florida.
  • Customers love the variety of scents available, with many praising the Moonflower and Rose Vanilla options in particular.
  • Users also appreciate other Schmidt's products, such as the Multi-Surface Citrus Minerals Vinegar Spray and toothpaste.
  • Even those who previously disliked aluminum-free deodorants have been converted to Schmidt's, finding it smooth and effective.
  • The natural ingredients and lack of aluminum salts are also a selling point for many customers.
Cons
  • The deodorant may cause stains on clothing and leave white residue
  • Some users have reported skin irritation and discomfort
  • The product may have issues with consistency and spray function
  • A few users have experienced chemical burns
  • The deodorant may not effectively control odor for everyone

Schmidt's's Shipping Policy

Schmidt's shipping policy states that orders are processed within 5 business days and shipped via USPS. Customers will receive a shipping confirmation and tracking number once the order has been shipped. Shipping rates are based on the number of items ordered and the shipping destination. For orders going to Hawaii, there is a processing time of 1-3 business days and an additional shipping time of 2-4 weeks.

Schmidt's's Return Policy

Schmidt's has a 100% satisfaction guarantee for purchases made through their website and accepts returns and exchanges within a 60 day period. Customers who wish to initiate a return or exchange can contact the company directly. However, for purchases made through other retailers, customers must contact them directly.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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80
This brand offers products that are on the pricey side.
Sustainability Score
90
/
100
This brand offers products that are on the pricey side.
Quality Score
83
/
100
This brand offers products that are on the pricey side.
DTCetc Score
90
/
100
This brand offers products that are on the pricey side.
Target Audience

Natural seekers

Stereotype

Eco-conscious

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Sustainability Score
90
/
100
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Quality Score
83
/
100
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DTCetc Score
90
/
100
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Schmidt's on Socials

View this profile on Instagram

Schmidt's (@Schmidt's) • Instagram photos and videos

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