Popmask

Introducing Popmask, the female-founded brand dedicated to providing softer and kinder alternatives to traditional hairties. With self-heating masks and biodegradable wipes, Popmask brings practicality, fun, and kindness to your daily routine.

Category
Wellness
Specialty
Socials
74
/
100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
Cruelty Free
Female Founder

DTCetc’s Take

About Popmask

Popmask is a female-founded brand that was established in 2012 by Louisa Booth. Popmask is dedicated to providing customers with softer and kinder alternatives to traditional hairties. With a passion for designing and developing practical and fun products, Popmask aims to make their customers' lives easier and more enjoyable. Their range of products includes self-heating masks that promote relaxation and better sleep, as well as biodegradable and moisturizing wipes for protection and care. Popmask is committed to creating innovative and exciting ways to bring smiles to their customers' faces, always with kindness in mind.

Who Shops At Name

Popmask appeals to consumers looking for gentle and innovative alternatives to traditional self-care products, such as hairties and masks. Those who appreciate creativity, relaxation, environmental consciousness, and self-care would find Popmask's products appealing. It's also suitable for those looking to add a touch of fun and kindness to their daily routines.

What customers love about Popmask

Here's what shoppers have to say:
  • The masks are effective for reducing swollen and red eyelids
  • They provide relief for sinus issues, migraines, and difficulty sleeping
  • The heat from the masks works wonders for headaches
  • They are comfortable to wear and do not cause irritation
  • They are great for relaxation, spa routines, and improving sleep
  • The masks are individually packaged and easy to use
  • They have a pleasant rose scent
  • The inner fabric is gentle and smooth against the face
  • They are a great self-care product
Cons
  • Customers feel that the masks are overpriced compared to similar options available.
  • Customers were unsatisfied with the lack of scent in the masks.

Popmask's Shipping Policy

Popmask offers free shipping for orders over £50. Unfortunately, there is no information available about the shipping costs for orders below £50. It is unclear whether this free shipping offer applies to domestic orders only or if it also includes international orders.

Popmask's Return Policy

Popmask has a return policy that allows customers to return their purchased items within 28 days of the purchase date. To be eligible for a return, the item must be unused and in the same condition as when it was received, and it must be in the original packaging. Customers must provide a receipt or proof of purchase to complete the return process. The customer is responsible for paying the shipping costs for returning the item, and these costs are non-refundable. It is recommended to use a trackable shipping service or purchase shipping insurance, as the company does not guarantee receipt of the returned item. Once the return is received and inspected, the customer will be notified via email regarding the approval or rejection of the refund. If approved, the refund will be processed and applied to the original method of payment within a certain amount of days. Only regular priced items are eligible for a refund, and sale items cannot be refunded. Popmask only offers exchanges for defective or damaged items, and customers should contact the company via email to initiate the exchange process. The exchanged item should be sent to the same address as the return. The time it takes for the exchanged product to reach the customer may vary depending on their location.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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70
This brand offers products that are on the pricey side.
Sustainability Score
85
/
100
This brand offers products that are on the pricey side.
Quality Score
74
/
100
This brand offers products that are on the pricey side.
DTCetc Score
81
/
100
This brand offers products that are on the pricey side.
Target Audience

Kindness seekers

Stereotype

Self-care enthusiast

Pricing Rating
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Sustainability Score
85
/
100
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Quality Score
74
/
100
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DTCetc Score
81
/
100
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Popmask on Socials

View this profile on Instagram

Popmask (@Popmask) • Instagram photos and videos

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