Noie

Noie is a skincare brand that combines science, community feedback and machine learning to create customized products for those struggling with skin diseases. Their commitment to quality and attention to ingredients help customers reclaim their confidence and feel comfortable in their own skin.

Category
Beauty
Socials
90
/
100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
B Corp
Sustainable

DTCetc’s Take

About Noie

Noie is a skincare brand founded by a group of experts in 2019 with the aim of improving the quality of life for people struggling with skin diseases such as acne, eczema and psoriasis. The company combines science, community feedback and machine learning to create informed recommendations for their users. Noie's products are carefully crafted and customised for each user, with meticulous attention paid to the ingredients used. The brand name, NØIE, is derived from the Danish word "nøje", meaning careful, accurate or meticulous, which reflects the brand's commitment to quality. Noie's mission is to help their customers reclaim their confidence and feel comfortable in their own skin.

Who Shops At Name

People struggling with skin diseases such as acne, eczema, and psoriasis shop at Noie. These customers value the brand's scientific approach, community feedback, and machine learning-driven recommendations, as well as the customized skincare products designed to improve their quality of life.

What customers love about Noie

Here's what shoppers have to say:
  • Noie Skincare has improved people's skin, with clear results seen within a month of using the face wash and cream.
  • The products are fragrance-free, and the company has admirable sustainability efforts.
  • The customer service is excellent, with fast delivery and a willingness to adapt the product to the customer's needs.
  • The products are customisable and work to target specific skin problems.
  • The products are suitable for oily, combined and sensitive skin, and have been helpful in reducing redness in people with rosacea.
  • People have seen a decrease in acne, breakouts and scars.
Cons
  • The products may cause negative reactions on the skin after only one use.
  • The sunscreen may cause new spots and make the skin look oily.
  • The products may not be effective and may cause more pimples.
  • The company's marketing and questionnaire may be misleading.
  • The products may be expensive and the cleanser may require a lot of product to clean the skin.

Noie's Shipping Policy

Noie offers shipping to a variety of countries, including those within the European Union and some outside of it. Shipping costs vary depending on the chosen delivery method and destination, and the price will always be specified at checkout. For orders over €55, Noie offers free shipping with their tracked postal service, which is delivered by the local national carrier. Express shipping is also available for an additional fee, with delivery times ranging from 1-3 business days for DHL and UPS, and 3-7 business days for national postal services. Customers should note that due to new customs regulations, deliveries to countries outside of the EU may be charged a customs fee.

Noie's Return Policy

Noie's return policy states that products are customised and labelled individually for each customer, therefore they cannot be returned unless the product is damaged or unused and the customer has regretted their purchase. If a customer receives a damaged product, they should contact Noie's Care Advisors for assistance. Customers have the right to withdraw from their purchase within 30 days without reason. Noie promises to work with customers to find a new formulation and send it free of charge if they are not satisfied after 30 days of use.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
70
This brand offers products that are on the pricey side.
Sustainability Score
90
/
100
This brand offers products that are on the pricey side.
Quality Score
90
/
100
This brand offers products that are on the pricey side.
DTCetc Score
84
/
100
This brand offers products that are on the pricey side.
Target Audience

Skin Concerns

Stereotype

Sensitive

Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
This is some text inside of a div block.
This is a placeholder
Sustainability Score
90
/
100
This is a placeholder
Quality Score
90
/
100
This is a placeholder
DTCetc Score
84
/
100
This is a placeholder

Noie on Socials

View this profile on Instagram

Noie (@Noie) • Instagram photos and videos

Brands Like Noie

Looking for brands similar to Noie

We've got you covered. Check out this list of similar Beauty brands that customers of Noie love.

Dr. Squatch

Dr. Squatch is your personal apothecary of male grooming products. We create organic and natural handmade soap, a powerful anti-acne system in the form of an herbal face wash, and our award-winning beard oil that'll make any beard her most desired accessory.

KraveBeauty

KraveBeauty is on a mission to create skincare basics that work your skin, not against it. Basic, easy-to-use products with gentle formulas don’t overcomplicate skincare. From cleansers to moisturizers, each must be gentle and effective—removing dirt and oils while moisturizing without irritation.

Native

The Native online shop is the easiest way to invest in your health by using better, cleaner personal care products. We hand-select the best brands to offer you a wide selection of daily essentials that are better for your body and as gentle on the earth as they are effective. Save money with free shipping and join our community!

Rhode

Rhode is a skincare brand founded by Hailey Rhode Bieber that offers a curated selection of essentials formulated for various skin types and needs. The brand is founded on the values of simplicity, affordability, authenticity, quality, and transparency, and is committed to mindful skincare practices such as using clean, vegan, cruelty-free, gluten-free, and fragrance-free ingredients, as well as upcycled and recyclable packaging. The products are developed in collaboration with award-winning dermatologists, chemists, and industry leaders, and are designed to nourish and strengthen the skin barrier over time. Rhode's product formulations feature high-performance ingredients such as peptides, shea butter, niacinamide, cupuaçu, babassu oil, hyaluronic acid, marula oil, squalane, and açai, which work to improve the appearance of fine lines, moisturize and nourish the skin, minimize the look of pores, maintain elasticity, support hydration, and defend against harmful free radicals. The brand's Skincare Advisory Board, which comprises experts in chemistry and dermatology, guides the development of Rhode's products from initial formula to final glaze.

RoseSkinCo

RoseSkinCo prides itself on the simplicity of its skincare products that you can mix and match based on your skin type. Products include moisturizers, exfoliators, scrubs, serums, cleansers and masks. The products are all natural and 100% organic – guaranteed to help you achieve your skin-care goals!

8 Faces

8 Faces is a Canadian beauty brand founded in 2016 by Beth Shuman. The brand offers a certified USDA organic, 100% natural multifunctional skincare balm, 8 Faces Boundless Solid Oil, containing unique ingredients such as the alma berry, full of antioxidants, minerals, and vitamins. 8 Faces has been featured in Goop, Vogue, and Vanity Fair, with luxurious packaging.

100% PURE

Because your skin is the largest organ in the body, it absorbs everything you put on it.  100% PURE is the most nourishing and healthy food for your skin made from pure organic nutrients. Free of anything synthetic or anything artificial.

456 Skin

456 Skin is a pioneering skincare brand that caters to the specific needs of melanin-rich skin. Their science-backed formulations are free of prejudice and offer personalized solutions for phototypes IV, V, and VI.

1999 Beauty

1999 Beauty is a beauty brand that defies traditional rules of aging and makeup. Their multi-purpose products work on all skin types and tones, empowering individuals to create their own definition of beauty. Committed to responsible beauty, they use clean ingredients and sustainable packaging. Perfect for those who prioritize simplicity, versatility, and self-expression.

Aavrani

Aavrani is a beauty brand that combines ancient Indian beauty rituals with modern-day routines. Their natural skincare products, made with ingredients like turmeric and coconut milk, provide healthy, glowing skin. Aavrani celebrates cultural duality and encourages women to embrace their unique identities.

Be the first to know the hottest in online brands.
By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.
No items found.

DTCetc is going through periodic scheduled maintainence. We will be back soon. Meanwhile check out our socials

A Youtube icon
Instagram icon