Mirror

Mirror transforms any room into a high-energy group exercise studio and replaces the need for a TV with its full-length mirror and advanced video solution. Mirror’s nearly invisible remote is used to display video, play music and start sessions for up to 30 users, all while you see yourself in a sleek display.

Socials
80
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Mirror

Mirror is a home fitness equipment brand founded in 2018 by Brynn Putnam that offers a unique product that doubles as a mirror and a workout studio. Mirror is designed to fit seamlessly into any home, with the option to stand or wall mount. The Mirror is equipped with advanced camera technology, a 43” full HD display, and a 4 x 15W high-fidelity speaker system, providing an immersive workout experience. Mirror also offers a community aspect, allowing users to connect with friends and instructors for live interaction and motivation. With real-time data tracking and personal exercise modifications for every level and body, Mirror is the perfect addition to any home gym.

Who Shops At Name

Mirror caters to fitness enthusiasts who value the convenience and sophistication of a home gym experience. These customers appreciate sleek design, personalized workouts, and interactive community features. They seek efficient, engaging ways to stay fit and healthy at home.

What customers love about Mirror

Here's what shoppers have to say:
  • Great purchase for substituting group classes on your schedule instead of the gym's
  • The Mirror is a great concept for exercising at home
  • The product works as anticipated
  • Customer and delivery service was good
Cons
  • Inconsistent customer service and delivery experiences
  • Equipment malfunctions have been reported
  • Communication with the company can be difficult

Mirror's Shipping Policy

Mirror's Return Policy

Mirror offers a 30-day return policy for their devices and packages. Customers can request a return within 30 days of delivery, but only if the purchase was made directly from Mirror. If a package was purchased, both the Mirror device and all accessories included in the package must be returned to be eligible for a refund. Customers are responsible for any shipping or delivery charges incurred. If a return is approved, refunds will be issued within 10 business days and credited back to the original credit card. Accessories and apparel can also be returned within 30 days of purchase, but they must be unused and in their original packaging. Final sale items and accessories purchased as part of a package cannot be returned. If any items are returned in damaged or altered condition, they may not be eligible for a refund. Mirror does not ship to P.O. boxes. To initiate a return, customers should contact Mirror's customer service team.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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80
This brand offers products that are on the pricey side.
Sustainability Score
75
/
100
This brand offers products that are on the pricey side.
Quality Score
80
/
100
This brand offers products that are on the pricey side.
DTCetc Score
81
/
100
This brand offers products that are on the pricey side.
Target Audience

Sophisticated fitness enthusiasts

Stereotype

Fitness enthusiast

Pricing Rating
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Sustainability Score
75
/
100
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Quality Score
80
/
100
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DTCetc Score
81
/
100
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Mirror on Socials

View this profile on Instagram

Mirror (@Mirror) • Instagram photos and videos

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GymShark

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Peloton

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Clmbr

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Core Meditation

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Ergatta

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HEXR

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