Mented Cosmetics

Mented Cosmetics is a vegan, paraben-free, and cruelty-free beauty brand committed to inclusivity and diversity. Their range of nude lipsticks and foundations are perfectly pigmented to complement any skin tone.

Category
Beauty
Specialty
Socials
85
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
Cruelty Free
Organic

DTCetc’s Take

About Mented Cosmetics

Mented Cosmetics was founded in 2017 by KJ Miller and Amanda E. Johnson, with the goal of creating a truly inclusive beauty brand. Their products are designed to celebrate all skin tones and make beauty accessible to everyone. Mented's collection includes a range of nude lipsticks and Skin by Mented foundation, each perfectly pigmented to complement any skin tone. All products are vegan, paraben-free, non-toxic and cruelty-free. Mented's shade finder makes it easy to find your perfect match and start building your collection. With Mented Cosmetics, every customer can feel confident that they are being put first in the world of beauty.

Who Shops At Name

Mented Cosmetics customers are individuals who value inclusivity and diversity in their beauty products. They appreciate the brand's commitment to creating products that cater to all skin tones, ensuring everyone feels represented in the world of beauty. Mented shoppers value vegan, paraben-free, non-toxic, and cruelty-free products that are easy to find and match their unique needs.

What customers love about Mented Cosmetics

Here's what shoppers have to say:
  • The foundation goes on like silk and blends seamlessly into the skin
  • The color match is impressive and the foundation feels lightweight on the skin
  • Works well with oily or mature skin and doesn't sink into pores or settle into fine lines
  • The packaging is great for travel and minimizes mess
  • Blends well and matches skin tone perfectly without drying out sensitive skin
  • Provides flawless coverage and is unbeatable compared to other foundations
  • Perfect match for skin tone and new favorite foundation
  • Smooth application, lightweight, easy to blend, and has great coverage
  • Wonderfully hydrating, skin-like finish, and stays on all day without causing oily or dry spots
  • Caters to a spectrum of sun-kissed beauties and provides medium to heavy coverage without feeling heavy on the skin
Cons
  • The foundation shade range may not work for all skin types and colors.
  • Some customers have experienced issues with the foundation oxidizing or turning orange.
  • A few customers have reported that the foundation can cling to dry spots and have a waxy appearance.
  • A small number of customers have had difficulty finding a shade that matches their skin tone.

Mented Cosmetics's Shipping Policy

Mented Cosmetics offers both standard and expedited shipping options to customers in the US, Canada, and the UK. Standard shipping is free for orders over $45 and costs $5 for orders $45 and below. For expedited shipping, the brand uses Fed-Ex 2-Day, which guarantees delivery within two business days from the time an order leaves their warehouse. Orders placed before 11am will ship out the same day, while orders placed after 11am will ship the following business day. It's important to note that Fedex does not deliver to PO boxes. Customers will receive a shipment confirmation email with tracking information once their order is ready to be shipped. If there are any issues with tracking, or if changes need to be made to the shipping address, customers can contact Mented Cosmetics for assistance.

Mented Cosmetics's Return Policy

Mented Cosmetics offers a return or exchange policy for their customers. To initiate a return or exchange, customers must email the company at hello@mentedcosmetics.com. The return must be processed within 30 days of receiving the order for a full refund. Refunds sent without prior contact will be denied. Items purchased in a collection may be returned for partial credit. Customers who qualify for the Rapid Exchange Program, which is available for orders with three items or fewer valued at $75 or below, can keep their unwanted product(s) and choose a new shade(s) of their choice. The company designed the Rapid Exchange Program to take the hassle out of the exchange process. Credit card refunds usually take 5-10 business days to appear on the customer's statement.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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80
This brand offers products that are on the pricey side.
Sustainability Score
90
/
100
This brand offers products that are on the pricey side.
Quality Score
85
/
100
This brand offers products that are on the pricey side.
DTCetc Score
91
/
100
This brand offers products that are on the pricey side.
Target Audience

Inclusive, diverse, conscious

Stereotype

Inclusive

Pricing Rating
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Sustainability Score
90
/
100
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Quality Score
85
/
100
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DTCetc Score
91
/
100
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Mented Cosmetics on Socials

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