Lokai

Lokai is an American company founded in 2013 that offers casual beaded bracelets for the whole family. Their unique bracelets feature water from Mt. Everest and mud from the Dead Sea, to remind wearers to stay grounded and hopeful. Lokai has partnered with Disney, pro sports organizations, and other companies to offer branded collections. They donate 10% of their profits to charities and have contributed to building four schools, establishing 98 wells, and planting over 200,000 trees.

Category
Apparel
Socials
90
/
100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Lokai

Lokai is an American company founded in 2013 by entrepreneur Steve Izen, offering casual beaded bracelets for the whole family. Their unique bracelets feature one white bead filled with water from Mt. Everest and one black bead filled with mud from the Dead Sea, to remind wearers to stay grounded during the good times and hopeful during the bad. Lokai has partnered with pro sports organizations, Disney, and other companies to offer branded collections. 10% of their profits are donated to charities, and they have contributed to building four schools, establishing 98 wells, and planting over 200,000 trees. They offer bracelets in a wide range of colors and patterns, made of silicone or natural materials like wood and pearl, and customers can save 20% if they are new.

Who Shops At Lokai

Lokai is a jewelry company that offers bracelets for people of all ages. They have partnered with Disney and sports leagues to create fan bracelets, and their products range from children's bracelets featuring beloved characters to adult bracelets in a wide range of colors and patterns. The bracelets are made of silicone, making them comfortable and ideal for active people, those avoiding metal, and those looking for a tactile accessory. In addition, Lokai reinvests their profits into charities and organizations dedicated to making positive change.

What customers love about Lokai

Here's what shoppers have to say:
  • People have fond memories of wearing Lokai bracelets in middle school, as they were cute and helped a cause.
  • People appreciate that Lokai is calling attention to various charities.
  • People find the bracelet to be a cute accessory.
  • People appreciate that Lokai had its moment and there is nothing to complain about.
Cons
  • The bracelets may not be comfortable for everyone.
  • Some customers may not find the "soil in the beads" concept appealing.
  • There is a sense of oversaturation and hype surrounding the brand.

Lokai's Shipping Policy

For domestic orders in the US, orders over $50 ship for free. Orders under $50 will cost $5 in shipping.For international orders, Lokai ships worldwide, with the exception of Russia, China, Hong Kong, Myanmar, and Guatemala. Customers are responsible for paying customs fees and duties, and international customers pay a flat rate of $10 for shipping.

Lokai's Return Policy

Lokai does not offer returns, but they do process size exchanges. Customers should contact them at [email protected] to exchange their bracelet for a new size. There is no time limit to exchange a product, and the company processes the exchange quickly. No other items can be returned.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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This brand offers products that are on the pricey side.
Sustainability Score
90
/
100
This brand offers products that are on the pricey side.
Quality Score
90
/
100
This brand offers products that are on the pricey side.
DTCetc Score
78
/
100
This brand offers products that are on the pricey side.
Target Audience

All ages

Stereotype

Eco-conscious

Pricing Rating
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Sustainability Score
90
/
100
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Quality Score
90
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100
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DTCetc Score
78
/
100
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Lokai on Socials

View this profile on Instagram

Lokai (@Lokai) • Instagram photos and videos

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