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Good Dye Young
Good Dye Young is a vegan and cruelty-free hair dye brand founded in Nashville, TN by Hayley Williams of Paramore and her hairstylist, Brian O'Connor. With its puns, recyclable packaging, and commitment to self-expression, Good Dye Young offers a wide range of products, including semi-permanent dye, lighteners, hair makeup, hair care tools, and apparel.
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Good Dye Young is a hair dye brand founded by Hayley Williams of Paramore and her hairstylist, Brian O'Connor, in 2015. It is based in Nashville, Tennessee and is known for its puns, vegan and cruelty-free products, recyclable packaging, and its commitment to self-expression. It offers a wide range of products, including semi-permanent dye, lighteners, hair makeup, hair care tools, and branded apparel. It has a rewards program and offers free shipping on orders over $30. However, its products are more expensive than other brands and there are no free returns.
Customers who identify as alternative and prioritize self-expression would find Good Dye Young useful. These customers are likely looking for hair dye that allows them to express their individuality and stand out from the crowd. Good Dye Young aligns with these customers' values because it offers a wide range of bold and vibrant colors that are perfect for making a statement. Additionally, the brand's commitment to vegan and cruelty-free products and recyclable packaging appeals to customers who prioritize ethical and sustainable consumption. The fact that Good Dye Young was founded by a musician and hairstylist also adds to the brand's appeal for customers who value creativity and expertise in their purchases. While Good Dye Young's products may be more expensive than other brands, customers who prioritize quality and ethical production will find the investment worthwhile.
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Here's what shoppers have to say:
- Good Dye Young Hair Dye has vivid colors that stay for a long time, making it a great brand to use.
- Customers have enjoyed using the product and have had positive experiences with it.
Cons
- The quality of Good Dye Young's products is inconsistent.
- Some customers have reported issues with the longevity of the dye.
- The color selection may not be suitable for all hair types and textures.
Good Dye Young ships domestically within the US and internationally. Shipping within the US is usually quite quick, and they offer US Flat Ground shipping (5-7 business days) for a flat fee of $10 or free on orders over $30, USPS/FedEx Priority Mail (2-3 business days) for $26, and FedEx Overnight for $65. For international orders, packages may take up to 4-6 weeks to arrive. Orders over $30 receive free shipping in the US.
Good Dye Young Hair Dye offers a return policy for products that have not been opened or used within 30 days of receiving them. Customers are responsible for paying the shipping costs to return the product. The company typically processes returns within a few days of receiving them. Items that have been opened or used cannot be returned.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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This brand offers products that are on the pricey side.
Sustainability Score
90
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100
This brand offers products that are on the pricey side.
Quality Score
90
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100
This brand offers products that are on the pricey side.
DTCetc Score
84
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100
This brand offers products that are on the pricey side.
Target Audience
Young Creatives
Stereotype
Alternative
Pricing Rating
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Sustainability Score
90
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Quality Score
90
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DTCetc Score
84
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100
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