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DTCetc’s Take
Popular Products
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Glamnetic was founded in 2019 by Ann McFerran and Kevin Gould that offers innovative, sustainable products that make beauty accessible, effortless, and fun for all. Glamnetic's highlight product is their magnetic lashes, which are easy to apply and remove, unlike traditional lashes that require messy glue and can be painful to remove. The lashes are also eco-friendly and can be used over 40 times, making them a sustainable and economical option. Glamnetic continuously improves its products based on customer feedback and community engagement. As a customer-centric brand, Glamnetic aims to help everyone feel beautiful and confident with their innovative and high-quality beauty products.
Glamnetic caters to beauty enthusiasts who value innovation, sustainability, and convenience in their makeup products. Customers appreciate the ease of applying and removing magnetic lashes, as well as their reusable nature.
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Here's what shoppers have to say:
- Strong and beautiful lashes
- Thick and luxurious lashes
- Inspiring origin story and mission
- Extensive range of nail art designs
- Sturdy and high-quality nails
- Non-damaging nail option
Cons
- Application process is complicated.
- Magnetic liners are overpriced.
Glamnetic ships most orders out of their warehouses in California and Pennsylvania within 48 business hours. Standard domestic shipping takes approximately 2-7 business days for package delivery.
Glamnetic offers a 14-day money-back guarantee for their products. Customers are able to return or exchange their purchased items within this time frame. However, a $5 return label fee will be charged for refunds, while exchanges are free. To initiate a return or exchange, customers can use the returns platform provided by Glamnetic. If there are any damaged or defective items, customers must contact the company within 14 days of receiving their order.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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75
This brand offers products that are on the pricey side.
Sustainability Score
85
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100
This brand offers products that are on the pricey side.
Quality Score
85
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100
This brand offers products that are on the pricey side.
DTCetc Score
89
/
100
This brand offers products that are on the pricey side.
Target Audience
Innovative, sustainable, beauty enthusiasts
Stereotype
Beauty enthusiasts
Pricing Rating
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Sustainability Score
85
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100
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Quality Score
85
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100
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DTCetc Score
89
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100
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Glossier
At Glossier, we believe beauty should be easy and enjoyable. We're creating the new beauty essentials: a simple skincare routine and an easy-to-use foundation for everyday skin. We also believe that the way to make lives better is to focus our efforts on ourselves. After all, isn't that where it starts? We contribute 10% of all sales to causes like environmental protections, education, and more. Plus we have free shipping both ways!
Speciality
Kylie Cosmetics
Kylie Cosmetics is the professional makeup line created by Kylie Jenner. Shop online at the Kylie Cosmetics Official Website and get free shipping on ALL orders! Shop for all of Kylie's best selling makeup products including Lip Kits, Lipsticks, Shadows, Highliners and much more!
Speciality
Rhode
Rhode is a skincare brand founded by Hailey Rhode Bieber that offers a curated selection of essentials formulated for various skin types and needs. The brand is founded on the values of simplicity, affordability, authenticity, quality, and transparency, and is committed to mindful skincare practices such as using clean, vegan, cruelty-free, gluten-free, and fragrance-free ingredients, as well as upcycled and recyclable packaging. The products are developed in collaboration with award-winning dermatologists, chemists, and industry leaders, and are designed to nourish and strengthen the skin barrier over time. Rhode's product formulations feature high-performance ingredients such as peptides, shea butter, niacinamide, cupuaçu, babassu oil, hyaluronic acid, marula oil, squalane, and açai, which work to improve the appearance of fine lines, moisturize and nourish the skin, minimize the look of pores, maintain elasticity, support hydration, and defend against harmful free radicals. The brand's Skincare Advisory Board, which comprises experts in chemistry and dermatology, guides the development of Rhode's products from initial formula to final glaze.
Beauty Pie Cosmetics
Beauty Pie Cosmetics is a luxury beauty and skincare brand founded in 2016 by renowned beauty entrepreneur Marcia Kilgore. With products sourced from the best labs around the world and certified as Clean Product, vegan and cruelty-free, Beauty Pie offers a variety of beauty and skincare products at shockingly low prices for members.
Beautycounter Products
Beautycounter is an innovative skincare and cosmetics brand founded by entrepreneur Gregg Renfrew in 2013. They strive to create safer makeup for both people and the planet, excluding over 1,800 toxic ingredients from their product formulas. Featured in publications such as Bloomberg, Forbes, and Happi Magazine, they offer a wide range of self-care products, from makeup to skincare to beauty tools, and have pledged to be carbon neutral by 2030 and to use sustainable packaging exclusively by 2025.
Speciality
Birchbox
Birchbox is an online beauty and grooming brand founded in 2011 to prioritize self-care and make it easy for customers to discover new products. With full-size products, monthly subscription boxes, reviews, and discounts, Birchbox encourages customers to explore and care for their beauty and grooming needs.
Speciality
Byredo Gypsy Water
Byredo Gypsy Water is a luxury lifestyle brand that captures the spirit of adventure, romance, and freedom. Founded by Ben Gorham in 2006, Byredo offers an array of products to enhance the senses, including perfumes, candles, cosmetics, and leather goods, all with a minimalistic aesthetic.
Capri Blue
Capri Blue is a fragrance brand founded in 2012 by Tom Reed, offering a wide range of cruelty-free, clean, and non-toxic candles, diffusers, and other products. Featured in major media outlets like Forbes, New York Magazine, E! Entertainment, and USA Today, the brand is best known for its distinctive cobalt blue jars and signature Volcano scent.
Cheekbone Beauty
At Cheekbone Beauty, we strive to provide you with the best in cruelty-free cosmetics – but also look to advocate for the First Nations community! Our Warrior Women Liquid Lipsticks are made in Canada and 10% of our profits go towards education funding for First Nation's youth.
Speciality
Cirque Colors
Cirque Colors is a Brooklyn-based, vegan, non-toxic, and cruelty-free nail polish brand founded in 2012 by Annie Pham. It offers a variety of unique polishes, including thermals and holographics, that are chip-resistant and long-lasting. The company donates net proceeds from limited-time colors to charity and is now sold in stores worldwide.
Speciality
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