Face Theory
Face Theory offers effective and affordable vegan and cruelty-free skincare solutions that celebrate authenticity and empower its community. With sustainable packaging and a 365-day money-back guarantee, it's beauty with reason.
In the wild
Campaign & product imagery, pulled straight from the source. Drag to explore →
The story
Face Theory is a vegan skincare brand founded in Sheffield in 2013. They formulate affordable, science-backed skincare products designed to meet real skin needs.
For customers who are smart, savvy, and skin-literate and expect science-backed skincare solutions.
The DTCetc bottomline
What customers say
"I've been using face theory for years now, everyone comments on how young I look"
Face Theory customers consistently praise effective skincare results and long-term loyalty, though some have concerns about packaging changes and product smell.
Popular products
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10 Face Theory shipping policy
Free shipping
In the UK, Royal Mail Tracked 48 delivery is free over £35 (or £3.99 otherwise) with 2-3 working day delivery. Royal Mail Tracked 24 next working day delivery costs £5.99. Orders are processed Monday-Friday, with orders placed before 2pm Monday-Thursday receiving fastest dispatch.
Face Theory return policy
365-day return window
Products can be returned within 365 days of purchase for a refund (excluding delivery charges). A maximum refund limit of £75 applies over any 365-day period, and only one return per product is accepted. Cleansing brushes have a separate 30-day return policy.
