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Wellness — Health-conscious

twice

twice is an advanced, natural teeth whitening toothpaste that works with your body's natural processes to give you a whiter, brighter smile. With twice, you can whiten your teeth in just one week with healthy ingredients such as organic stevia leaf and xylitol.

twice
DTCetc Score
81
out of 100
01

In the wild

Campaign & product imagery, pulled straight from the source. Drag to explore →

02

The story

Twice is an oral health brand that combines cutting-edge science with clean ingredients to create a holistic oral health system. The brand focuses on the mouth-body connection and emphasizes high-performing clean ingredients backed by proven science.

Who shops at twice

For people seeking a modern wellness approach to oral care that considers the connection between mouth and body health.

twice
100%
Direct-to-consumer
Wellness
Category
03

The DTCetc bottomline

81
/100
Overall score
Quality75
Sustainability80
Value for money75
Category
Wellness
Style
Health-conscious
04

What customers say

Customers love
  • Free shipping on orders over $50 in the continental United States
  • Products formulated with clean ingredients backed by proven science
  • Holistic approach to oral health considering the mouth-body connection
  • Orders processed and shipped within 5 business days
05

Popular products

Shop the range ↗

twice shipping policy

Free shipping over $50

Free shipping is offered on all retail orders over $50 for residents in the continental United States. Orders are processed and shipped within 5 business days, excluding weekends and holidays. International shipping is not currently available.

twice return policy

7-day return window

Unopened and unused returns are accepted within 7 days from the date of delivery. Return shipping is not free unless package protection was purchased at checkout. Refunds are issued to the original form of payment.

06

Brands like twice