Half Magic Beauty

Half Magic is a vegan, cruelty-free color-cosmetics brand from award-winning Euphoria makeup artist Donni (Doniella) Davy. The line features intensely saturated pigments in bold mattes and multidimensional shimmers, spanning eyeshadow, lip products, eyeliner, mascara, and face gems. Its ethos is to help you "look and feel as unique as you truly are" and "be absolutely and unapologetically you."

Half Magic is for makeup extroverts and introverts, newbies and pros, young and old.

• Vegan and cruelty-free products
• Intensely saturated pigments in bold mattes and multidimensional shimmers
• Created by Emmy Award-winning Euphoria makeup artist Donni Davy
• Free US shipping on orders over $49
• Free returns on domestic orders within 30 days

Free shipping on US orders over $49; $8 for US orders under $49. Ships via DHL to Australia, Canada, the United Kingdom, and the United States, with APO/FPO and international rates calculated at checkout (customs and import fees may apply).

Returns accepted within 30 days of order placement, with free returns on domestic orders (excluding US territories and APO/FPO addresses). Refunds (excluding original shipping fees) are issued once returned products are received.