Half Magic Beauty
Half Magic is a vegan, cruelty-free color-cosmetics brand from Euphoria makeup artist Doniella Davy, known for glittery, expressive looks.
The story
Half Magic is a vegan, cruelty-free color-cosmetics brand from award-winning Euphoria makeup artist Donni (Doniella) Davy. The line features intensely saturated pigments in bold mattes and multidimensional shimmers, spanning eyeshadow, lip products, eyeliner, mascara, and face gems. Its ethos is to help you "look and feel as unique as you truly are" and "be absolutely and unapologetically you."
Half Magic is for makeup extroverts and introverts, newbies and pros, young and old.
What customers say
"My favorite blush to ever grace my face! It's so light, easy to build, and the most beautiful pink pigment."
Half Magic Beauty receives strong praise for quality products, fast shipping, and excellent customer service with minimal complaints.
Half Magic Beauty shipping policy
Free shipping over $49
Free shipping on US orders over $49; $8 for US orders under $49. Ships via DHL to Australia, Canada, the United Kingdom, and the United States, with APO/FPO and international rates calculated at checkout (customs and import fees may apply).
Half Magic Beauty return policy
30-day return window
Returns accepted within 30 days of order placement, with free returns on domestic orders (excluding US territories and APO/FPO addresses). Refunds (excluding original shipping fees) are issued once returned products are received.
