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Goby
Goby's revolutionary design combines the power of an electric toothbrush with the simplicity and convenience of a manual to keep your teeth healthy and clean. It's the first affordable, quality electric toothbrush designed to elevate your daily routine.
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DTCetc’s Take
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Goby is an affordable electric toothbrush brand founded in 2015 by Claire Burke and Ben Goldberg. The brand offers premium oral care products at a fair price, with modern designs, and the ability to save $15 on brush kits when you subscribe. Goby has also partnered with NYU College of Dentistry’s Global Student Outreach Program to donate a percentage of all sales to provide dental services to people around the world. Customers can enjoy a lifetime guarantee, 60-day trial period, and free shipping on all subscription orders and orders over $10 or more.
Customers who identify as modernists would find Goby useful. These customers are likely looking for products that are sleek, stylish, and modern in design. They value products that are not only functional but also aesthetically pleasing. Goby's electric toothbrushes fit this description perfectly, with their minimalist design and range of color options.
In addition to design, modernists are also conscious of the price they pay for products. Goby offers affordable electric toothbrushes that are of high quality, making them an attractive option for customers who want to save money without sacrificing quality.
Furthermore, modernists are often socially conscious and care about the impact their purchases have on the world. Goby's partnership with NYU College of Dentistry’s Global Student Outreach Program aligns with these values, as a percentage of all sales goes towards providing dental services to people in need around the world.
Overall, modernists who are looking for affordable, stylish, and socially conscious oral care products would find Goby useful.
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Here's what shoppers have to say:
- Offers a variety of colors aside from typical white or black.
- Subscription service for new toothbrush heads is convenient.
- Quadrant timer on the brush.
- Battery replacement provided quickly by customer service.
- Good price for the product.
Cons
- The quality of Goby's products is inconsistent.
- Goby's customer service can be slow to respond to inquiries.
- Some customers have reported issues with the durability of Goby's toothbrushes.
Goby offers free shipping on all orders over $10 within the United States, Puerto Rico, Guam, US Virgin Islands, and Saipan. Two-Day Shipping is $12 and overnight shipping is $20. There is no estimated delivery time for free standard shipping. Customers can track their orders using the tracking information provided in the shipping confirmation email.
Goby offers a risk-free 60-day return policy for customers who are unsatisfied with their product. To initiate a return, customers should email [email protected] and the brand will provide a free shipping label. Additionally, Goby offers a warranty with the purchase of a toothbrush, where they will repair or replace it free of charge if it is defective. There are no restrictions on returns, and the company typically processes returns within one to two weeks.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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This brand offers products that are on the pricey side.
Sustainability Score
90
/
100
This brand offers products that are on the pricey side.
Quality Score
90
/
100
This brand offers products that are on the pricey side.
DTCetc Score
88
/
100
This brand offers products that are on the pricey side.
Target Audience
Young adults
Stereotype
Modernist
Pricing Rating
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Sustainability Score
90
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100
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Quality Score
90
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100
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DTCetc Score
88
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100
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