Evenprime

Evenprime is a gender-neutral skincare brand founded in 2017 by Koh Kim. Its products are cruelty-free, vegan, and formulated with Korean chemists to suit all skin types. Evenprime has been featured in beauty publications and has a strong presence on Instagram with 13.5k followers. It celebrates Asian pop culture and offers free shipping with an order minimum to select international countries.

Category
Beauty
Specialty
Socials
90
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Evenprime

Evenprime is a gender-neutral skincare brand founded in 2017 by Koh Kim. The products are cruelty-free, vegan, and formulated by Korean chemists to suit all skin types. The brand has been featured in beauty publications and has 13.5k Instagram followers. It ships to select international countries and offers free shipping with an order minimum. It also has a generous return policy and a focus on Asian pop culture.

Who Shops At Name

Evenprime is a skincare brand designed specifically for Millennials and older Gen-Z'ers, aiming to make skincare products more accessible and less intimidating for novice buyers. It is transparent, simple, and gentle, providing a solution for those who want to take care of their skin without feeling overwhelmed.

What customers love about Evenprime

Here's what shoppers have to say:
  • Evenprime's skincare products have an attractive design and font on the packaging.
  • The daily moisturizer is light and refreshing.
  • The moisturizer is similar to the popular Dr. Jart WaterDrop product.
Cons
  • The brand has discontinued some popular products, leaving customers disappointed.
  • Some customers have reported issues with the packaging of certain products.
  • There have been complaints about the effectiveness of some Evenprime products.

Evenprime's Shipping Policy

Evenprime offers free standard shipping for continental US orders over $30. Standard shipping typically takes 5-8 business days and costs $6, while expedited shipping takes about 3 business days and costs $15. Canadian orders above $75 have a flat rate of $15.For international orders, DHL fulfills the order and any fees are calculated at checkout. International orders can take up to four weeks in customs.

Evenprime's Return Policy

Evenprime has a 30-day return policy, where customers can return products that are not "overly used" for a refund to the original payment method. Shipping is non-refundable, and products marked “final sale” cannot be returned. To start the returns process, customers can email the customer care team. It typically takes a few days for the company to process a return.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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60
This brand offers products that are on the pricey side.
Sustainability Score
90
/
100
This brand offers products that are on the pricey side.
Quality Score
90
/
100
This brand offers products that are on the pricey side.
DTCetc Score
78
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100
This brand offers products that are on the pricey side.
Target Audience

Millennials, Gen-Z

Stereotype

Millennial

Pricing Rating
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Sustainability Score
90
/
100
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Quality Score
90
/
100
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DTCetc Score
78
/
100
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Evenprime on Socials

View this profile on Instagram

Evenprime (@Evenprime) • Instagram photos and videos

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