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CPG — Eco-conscious

Equator Coffees

Equator Coffees is more than just a coffee brand, it's a path that connects people globally through their love for delicious, sustainably sourced coffee. Enjoy a cup and make a positive impact on the world.

Equator Coffees
DTCetc Score
82
out of 100
01

In the wild

Campaign & product imagery, pulled straight from the source. Drag to explore →

02

The story

Equator Coffees is a Bay Area-founded, B Corp Certified specialty coffee roaster established in 1995 by Helen Russell and Brooke McDonnell. The company operates twelve neighborhood cafes and sells sustainably sourced coffee directly to consumers and businesses.

Who shops at Equator Coffees

Coffee enthusiasts who value quality, sustainability, and social responsibility in their coffee purchases.

Equator Coffees
100%
Direct-to-consumer
CPG
Category
03

The DTCetc bottomline

82
/100
Overall score
Quality90
Sustainability85
Value for money50
Category
CPG
Style
Eco-conscious
04

What customers say

Customers love
  • B Corp Certified specialty coffee roaster
  • Free shipping on orders $50 or more
  • Subscription orders under $50 receive discounted flat shipping rate of $5
  • Will replace incorrect, damaged, or missing items within 30 days of purchase
  • Founded on principles of quality, sustainability, and social responsibility
05

Popular products

Shop the range ↗

Equator Coffees shipping policy

Free shipping over $50

Free shipping on all orders of $50 or more for both subscription and one-time orders. Orders under $50 have variable USPS and UPS rates by region, except subscription orders which receive a flat $5 rate.

Equator Coffees return policy

30-day return window

Coffee cannot be returned due to its perishable nature. However, incorrect, damaged, or missing items will be replaced if reported within 30 days of purchase with order number and details.

06

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