Alleyoop is the ultimate time-saving, space-saving, and eco-friendly beauty brand. Their versatile products do it all, and their commitment to sustainability is unparalleled. Simplify your routine while making a positive impact with Alleyoop.

Beauty Efficient
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4.8
DTCetc Score 87 /100

In the wild

About Alleyoop

Alleyoop is a direct-to-consumer beauty brand offering makeup and skincare products including mascaras, brow pencils, skin tints, lip glosses, lip oils, cheek products, and body razors. The brand offers free shipping on orders over $40.

Who Shops At Alleyoop

For consumers looking for multi-tasking beauty and skincare products.

What Customers Love About Alleyoop

  • Free shipping on orders over $40
  • Free returns within 90 days
  • Brand covers return shipment costs
  • Easy return process via email

Alleyoop’s Shipping Policy

Free shipping on orders over $40.

Alleyoop’s Return Policy

Free returns are offered within 90 days of purchase with prepaid return shipping. Refunds are processed to the original payment method and typically appear within 7-10 business days depending on the bank.

What customers say about Alleyoop

Alleyoop products, especially mascara, receive overwhelming praise for performance, longevity, and gentle formulation with minimal complaints.

Customers love

  • Mascara doesn't flake or smudge and lasts all day
  • Long-lasting, lengthening lashes without clumping
  • Gentle on sensitive eyes and easy to remove
  • Creamy, blendable eyeshadow and affordable refills

Things to consider

  • Slow to dry initially causing some smearing
  • Stock unavailability on certain shades
“This mascara gives me the LONGEST lushest lashes with zero clumping. My eyes are popping. Love it.”

Summarized from verified customer reviews. Ratings and reviews belong to Okendo.

Alleyoop on Instagram

@meetalleyoop

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