Primal Wine

"Indulge in the primal pleasures of natural, biodynamic, and organic wines with Primal Wine. Savor unique and authentic flavors made with minimal intervention, perfect for the wine enthusiast seeking something new."

Category
CPG
Specialty
Socials
67
/
100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
Organic

DTCetc’s Take

About Primal Wine

Primal Wine, founded by passionate wine enthusiasts, is a company that aims to bring the best handmade and artisanal wines from all around the world to its customers. Primal Wine focuses on offering natural, biodynamic, organic, vegan, and low-sulfites wine, all made from high-quality grapes with minimal intervention in the cellar. By avoiding large-scale production and industrial wine, Primal Wine encourages wine drinkers to explore new styles and winemaking practices. With a mission to change what people think wine is or should be, Primal Wine strives to become the best place online to buy unique and authentic wines.

Who Shops At Primal Wine

Primal Wine customers are wine enthusiasts who appreciate handmade and artisanal wines made with minimal intervention. They value the brand's focus on natural, biodynamic, organic, vegan, and low-sulfite wines made from high-quality grapes. Primal Wine's clientele likely consists of individuals who enjoy exploring new styles and winemaking practices, seeking authentic and unique wine experiences.

What customers love about Primal Wine

Here's what shoppers have to say:
  • Primal Wine has a great selection of natural wines that are unique and delicious.
  • The customer service at Primal Wine is top-notch, with quick responses and hassle-free refunds or replacements.
  • Primal Wine's focus on sustainability and organic and biodynamic farming practices is commendable.
  • The vegan wines on Primal Wine are fantastic and of high quality and taste.
  • Primal Wine is transparent about sulfite content, and their low-sulfite options have had no negative side effects.
Cons
  • The wine selection could be more diverse and the prices could be more competitive.
  • Customer service could be more responsive and helpful with issues related to refunds or damaged products.
  • Some of the wines may not meet expectations in terms of taste and value.
  • There have been reports of some wines having an unusual aftertaste.
  • Some customers have reported experiencing headaches after consuming certain wines, despite the low-sulfite claims.

Primal Wine's Shipping Policy

Primal Wine takes great care in shipping and handling orders, using only 100% recycled packaging materials. In special circumstances, sustainably made and fully recyclable styrofoam inserts may be used at their discretion based on weather conditions. It is important to note that carriers such as FedEx can only deliver wine to customers who are 21 years or older, and someone must be present at the address to receive the package.

Primal Wine's Return Policy

Primal Wine offers a return policy for customers who are not satisfied with their purchase. Customers can contact the company via phone or email to express their concerns between 9 am and 5 pm Pacific Standard Time, Monday through Sunday. Primal Wine offers refunds only as store credit.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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60
This brand offers products that are on the pricey side.
Sustainability Score
75
/
100
This brand offers products that are on the pricey side.
Quality Score
70
/
100
This brand offers products that are on the pricey side.
DTCetc Score
67
/
100
This brand offers products that are on the pricey side.
Target Audience

Wine enthusiasts, natural wine lovers, explorers

Stereotype

Hipster

Pricing Rating
$
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60
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Sustainability Score
75
/
100
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Quality Score
70
/
100
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DTCetc Score
67
/
100
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Primal Wine on Socials

View this profile on Instagram

Primal Wine (@Primal Wine) • Instagram photos and videos

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