Lunya

Lunya is a United States-based modern apparel retailer that sells women's Clothing. Lunya reinvented sleepwear for the modern millenial women . Lunya's incredibly thoughful and comfortable designs will keep you looking effortlessly cool in the most important time of your day.

Category
Apparel
Socials
90
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

About Lunya

Lunya, founded by Ashley Merrill, is a brand that specializes in restwear designed to make you feel as good in bed as it looks. With a focus on innovation and functionality, Lunya offers a range of products made from innovative fabrics and featuring functional silhouettes that are designed to make you rest-ready anytime. From comfortable pajamas to luxurious silk sets, Lunya's thoughtful and considered designs are crafted with attention to detail, quality, and construction. The brand's commitment to quality ensures that each piece performs exactly as it ought to, resulting in long-lasting garments that feel as good on you as they do in bed. Additionally, Lunya is dedicated to sustainability, constantly reviewing and researching ways to minimize its impact on the planet. With a mission to create a better-rested world, Lunya invites you to reclaim rest and prioritize yourself through their exceptional and consciously crafted products.

Who Shops At Lunya

Lunya is a brand that specializes in restwear, offering innovative fabrics and functional silhouettes designed to make you feel comfortable and relaxed in bed. The brand's mission is to help women achieve their dreamstate and create a better rested world. The customers who would find Lunya useful are those who prioritize rest and relaxation in their everyday lives. These customers value the importance of disconnecting from the demands of life and taking time for themselves. They understand the significance of a good night's sleep and are willing to invest in high-quality products that enhance their restful moments. When making a purchase, these customers look for rest-centric construction details and thoughtful design features that improve their rest experience. They want garments that are comfortable, flattering, and made with attention to detail. Lunya's products meet these criteria with features like no-ride up waistbands, strategic ventilation, stay-put sleeves, and pockets. The brand's restwear is designed to make customers feel good, both in and out of bed. Lunya also aligns with the values of customers who prioritize quality and sustainability. The brand is committed to using the highest-quality materials and luxury fabrics available, ensuring that their garments perform as they should and last a long time. Customers who value sustainability will appreciate Lunya's efforts to minimize their impact on the planet. The brand uses responsible fabrics, including organic and natural fibers, and implements environmentally-conscious processes in their production. Overall, Lunya is a brand that appeals to customers who prioritize rest, value quality and sustainability, and are willing to invest in products that enhance their restful moments. The brand's thoughtful design, attention to detail, and commitment to sustainability align with the values of these customers, making Lunya a useful and appealing choice for restwear.

What customers love about Lunya

Here's what shoppers have to say:
  • The Lunya silk pajamas are fantastic in every way, from their luxurious feel to their elegant design.
  • They are incredibly comfortable and luxurious to sleep in, and the fabric is super breathable.
  • The Lunya robe feels great when worn alone at home and is very comfortable.
  • The weighted sleep mask from Lunya is loved for its comfort and effectiveness.
  • The cotton and modal items from Lunya are of great quality and wash well.
  • The organic pima long cardigan from Lunya holds up well after machine washing and drying flat, still looking brand new.
  • The Restore Pima set and washable silk set of pajamas from Lunya are both super comfy.
  • The modal sleep bralette from Lunya is incredibly comfortable, even though it pills.
Cons
  • The quality of some items is questionable, such as the strap on the camisole.
  • The designs of many items don't complement most bra styles.
  • The prices are high and popular styles often sell out quickly, making it difficult to make a well-considered purchase.
  • The return policy needs improvement and more size options should be available.
  • There is a problem with pilling on the modal intimates.

Lunya's Shipping Policy

Lunya offers shipping services through FedEx for all U.S. orders. Ground shipping within the U.S. may take up to 5-9 business days to arrive after receiving the shipping confirmation email. Shipping fees are non-refundable for returns. For customers in Alaska and Hawaii, there is a flat-rate Ground shipping charge of $19, and an Expedited shipping charge of $48. Unfortunately, Lunya is unable to deliver to PO boxes. International orders may take up to 3-7 business days to arrive after the order is shipped. However, specific information about international shipping costs or deals is not provided.

Lunya's Return Policy

Lunya has a return policy that allows customers to request a return within 30 days of the ship date. The merchandise must be sent back within 15 days of the return request. The items must not be worn, washed, dyed, or altered, and they must be returned in their original packaging. Returns must include the packing slip provided during the return process. Certain items, such as gift cards, select items from The Rest Shop, gifts with purchase, and embroidered garments, are marked as final sale and are not eligible for returns. Sleep Sets and Kits are also not eligible for partial exchange or return. It may take 6-12 business days for Lunya to receive the return and an additional 10 business days to process the return and issue a refund. Original shipping and handling charges are not refundable, and a $7 return fee will be deducted from non-exchange return orders. Once the refund is issued, it may take 2-3 additional business days for the funds to be posted to the customer's account.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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85
This brand offers products that are on the pricey side.
Sustainability Score
80
/
100
This brand offers products that are on the pricey side.
Quality Score
90
/
100
This brand offers products that are on the pricey side.
DTCetc Score
84
/
100
This brand offers products that are on the pricey side.
Target Audience

Women

Stereotype

Luxurious

Pricing Rating
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Sustainability Score
80
/
100
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Quality Score
90
/
100
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DTCetc Score
84
/
100
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Lunya on Socials

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Lunya (@Lunya) • Instagram photos and videos

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