Haleys

Haleys, the beauty brand founded by chemist Ashley Ocampo, offers high-performance, full-coverage makeup products that are vegan, cruelty-free, and free of harmful ingredients. Perfect for those who value smart beauty.

Category
Beauty
Socials
84
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DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
Cruelty Free
Female Founder
Gluten Free
Organic
Sustainable

DTCetc’s Take

About Haleys

Haleys is a beauty brand founded by Ashley Ocampo, a chemist who understands the importance of smart beauty. The company was created to provide full-coverage makeup products that deliver high-performance results without compromising the skin. Haleys uses a smart ingredient philosophy that combines natural and advanced synthetic ingredients to create the highest-quality products that are both vegan and cruelty-free. Their formulas are free of fragrances, parabens, sulfates, and phthalates, making them non-irritating and skin-friendly.

Who Shops At Haleys

Haleys is popular among customers who value full-coverage makeup products that deliver high-performance results without compromising their skin. The brand appeals to those who appreciate vegan, cruelty-free products made with a smart ingredient philosophy and free of fragrances, parabens, sulfates, and phthalates.

What customers love about Haleys

Here's what shoppers have to say:
  • The powder is like photoshop for your face, doesn't cling to dry patches, and doesn't let oil seep through.
  • The white powder works well for African American women and is a favorite at a great price.
  • The primer and powder act like an airbrush on the skin and make the face almost flawless.
  • The powder works well for those with dry skin, doesn't crease or separate, and feels nice to the touch.
  • The delicate primer and fixation spray is resistant to everything, prepares skin for perfect makeup, nourishes and hydrates skin, and fixes makeup effortlessly throughout the day.
Cons
  • Customer service and delivery can be improved.
  • The product may not work for everyone and may not provide the desired coverage.
  • Transparency in reviews could be improved.

Haleys's Shipping Policy

Haleys offers free shipping for orders over $40 in the United States, with a flat-rate shipping fee of $6.99 for orders under $40. Shipping is available to all 50 states, including Alaska and Hawaii. Orders typically take 1-2 business days to process and 1-3 days to ship, with a USPS tracking number provided for all orders. Please note that insurance is not included and Haleys is not responsible for any lost orders or missing items. During promotional periods, order processing and delivery times may be longer.

Haleys's Return Policy

Haleys, a brand that offers accessible pricing, does not offer returns, refunds, or exchanges at this time.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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80
This brand offers products that are on the pricey side.
Sustainability Score
80
/
100
This brand offers products that are on the pricey side.
Quality Score
80
/
100
This brand offers products that are on the pricey side.
DTCetc Score
84
/
100
This brand offers products that are on the pricey side.
Target Audience

Eco-conscious beauty lovers

Stereotype

Eco-conscious

Pricing Rating
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80
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Sustainability Score
80
/
100
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Quality Score
80
/
100
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DTCetc Score
84
/
100
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Haleys on Socials

View this profile on Instagram

Haleys (@Haleys) • Instagram photos and videos

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